Nielsen Customer Insights

Company Description:

A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.

Connect with Nielsen

Industry: Information Services

Location: New York, New York, United States

Employees: 10001+

Founded: 1923

* Company data provided by People Data Labs

Nielsen Customer Profile

Nielsen Customer Growth Rate

Nielsen has 19787 customers in our database. View their customer count and growth rate over time in the chart below.

Sample Size: 19787

* Last Updated: 2024-03-11 00:01:15 UTC

Nielsen Customer List

Download a CSV of Nielsen's customer list of 19787 customers.

We capture this data based on javascript, cookies, tracking pixels and other references on the customer website that we've matched back to Nielsen.

Nielsen Customer List Preview

Customer Name	Overall Traffic Rank	City	Country	Founded	Industry	Employees
DigiCert	44	Lehi	United States	2003	Computer & Network Security	1001-5000
Spotify	58	Stockholm	Sweden	2006	Music	1001-5000
WordPress.com	64	London	United Kingdom		Non-Profit Organization Management	1001-5000
Samsung us	133		South Korea	1938	Consumer Electronics	10001+
HP Inc.	201	Palo Alto	United States		Information Technology And Services	10001+
Cisco Systems, Inc.	210	San Jose	United States	1984	Computer Networking	10001+
Twitch	217	San Francisco	United States	2007	Internet	1001-5000
NGINX	222	San Francisco	United States	2011	Information Technology And Services	201-500
NVIDIA Corporation	246	Santa Clara	United States	1993	Computer Hardware	10001+
the washington post	252	Washington	United States	1877	Media Production	1001-5000

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Nielsen Customers by Employee Count

Employee Count	% of Customers	# of Customers
51-200 employees	23%	2392
11-50 employees	22%	2258
201-500 employees	14%	1501
1-10 employees	12%	1263
1001-5000 employees	11%	1211
501-1000 employees	8%	893
10001+ employees	3%	328
5001-10000 employees	2%	250
2-10 employees	0%	9
Other employees	0%	1

Sample Size: 10106 Nielsen customers with Employee Count data

Nielsen Customers by Country (HQ)

Country (HQ)	% of Customers	# of Customers
United States	87%	8117
Canada	3%	311
United Kingdom	2%	212
Australia	1%	179
Italy	1%	117
Spain	0%	69
India	0%	63
Indonesia	0%	50
Mexico	0%	44
Other	0%	84

Sample Size: 9246 Nielsen customers with Country (HQ) data

Nielsen Customers by Industry

Industry	% of Customers	# of Customers
Higher Education	20%	745
Hospital & Health Care	12%	471
Non-Profit Organization Management	10%	399
Newspapers	9%	353
Broadcast Media	9%	329
Publishing	8%	322
Retail	8%	319
Banking	8%	301
Financial Services	7%	274
Other	3%	133

Sample Size: 3646 Nielsen customers with Industry data

Nielsen Ad Library

Understand how Nielsen advertises and key messaging by viewing the advertisements below that they are running across the web. Hover or click any image to see a larger version of that creative.

Nielsen Ad

First Seen: 2022-08-12

Last Seen: 2022-08-22

Times Seen: 1

Nielsen Ad

First Seen: 2022-08-12

Last Seen: 2022-08-22

Times Seen: 1

Nielsen Ad

First Seen: 2022-09-03

Last Seen: 2022-09-03

Times Seen: 1

Our Ad Library lets you view all 27 Nielsen ads and search their ad library by keyword.

Search Nielsen online ads in our Ad Library

Nielsen Competitive Profile

Nielsen compared to other Television Advertising companies

Nielsen Customer Growth vs. other Television Advertising Vendors

For comparison, we've added customer growth rates for the most widely used vendors in the Television Advertising category - alongside Nielsen.

* Additions and Removals reflect additions and removals of domains associated with the vendor. Signficant changes to implementation for a vendor can cause that change to be reflected as a gain or loss of that customer.

Closest Television Advertising Competitors to Nielsen

We're tracking 15 vendors in the Television Advertising category.

Nielsen is currently scored #2 in the Television Advertising category, versus their competitors.

The top Television Advertising vendors that we are tracking are Apple, Nielsen and iSpot.tv.

Explore all vendors in the Television Advertising category »

Name	Overall Score	Customer Count Score	Overall Traffic Score	Website Visits Score	DNS Traffic Score	Inbound Links Score
Apple	100/100	100/100	100/100	100/100	100/100	100/100
Nielsen	93/100	89/100	54/100	90/100	50/100	93/100
iSpot.tv	85/100	45/100	70/100	80/100	92/100	85/100
MNTN	77/100	56/100	62/100	70/100	67/100	70/100
Tvsquared	66/100	67/100	77/100	40/100	84/100	39/100
Samba TV	66/100	23/100	85/100	50/100	75/100	77/100