Most Popular Web Technologies

SiteScore tracks thousands of web technology vendors across hundreds of thousands of the top sites on the web. We use these findings to publish customer lists for thousands of web technology vendors based on references to javascript, cookies or other references for those vendors on customer websites.

View the Top 100 Most Popular Vendors on SiteScore below, ranked by customer count.

Click into any vendor to access their customer list, view customer counts trended over time, see website traffic statistics and many other competitive metrics.

Top Vendors
Icon Name Overall Score Customer Count Score Overall Traffic Score Website Visits Score DNS Traffic Score Inbound Links Score
Google Tag Manager 38/100 100/100 -- -- -- --
 
Google Analytics 38/100 99/100 -- -- -- --
Wordpress 94/100 98/100 95/100 81/100 27/100 96/100
 
Google 38/100 97/100 -- -- -- --
Google Ads 38/100 96/100 -- -- -- --
 
Facebook Ads 35/100 95/100 -- -- -- --
 
Cloudflare 98/100 94/100 98/100 84/100 97/100 91/100
YouTube 100/100 93/100 99/100 99/100 99/100 99/100
Google Adsense 35/100 92/100 -- -- -- --
LinkedIn Ads 99/100 91/100 96/100 96/100 93/100 97/100
jQuery 86/100 90/100 59/100 64/100 68/100 74/100
Twitter 32/100 89/100 -- -- -- --
 
Bing Ads 32/100 88/100 -- -- -- --
Yandex 32/100 87/100 -- -- -- --
Hotjar 88/100 86/100 69/100 69/100 70/100 71/100
Verizon Media 59/100 85/100 30/100 11/100 24/100 50/100
The Trade Desk 63/100 84/100 24/100 55/100 22/100 40/100
WooCommerce 30/100 83/100 -- -- -- --
Rubicon Project 30/100 82/100 -- -- -- --
PubMatic 90/100 81/100 83/100 60/100 91/100 53/100
OpenX 28/100 80/100 -- -- -- --
 
IndexExchange 56/100 79/100 33/100 10/100 33/100 34/100
TowerData 42/100 78/100 6/100 20/100 4/100 2/100
Tapad 73/100 77/100 54/100 26/100 82/100 36/100
Pinterest Business 96/100 76/100 93/100 91/100 77/100 94/100
Lotame 47/100 75/100 14/100 14/100 7/100 31/100
Microsoft Clarity 26/100 74/100 -- -- -- --
Bidswitch 45/100 73/100 8/100 34/100 11/100 14/100
Adobe Audience Manager 26/100 72/100 -- -- -- --
HubSpot 88/100 71/100 75/100 87/100 50/100 80/100
Font Awesome 84/100 70/100 56/100 73/100 71/100 73/100
 
AddThis 84/100 69/100 62/100 70/100 64/100 77/100
Shopify 88/100 68/100 74/100 90/100 48/100 84/100
Quantcast 66/100 67/100 42/100 16/100 44/100 67/100
 
Oracle DMP 84/100 66/100 71/100 82/100 40/100 85/100
TripleLift 50/100 65/100 17/100 37/100 16/100 30/100
Polyfill.io 57/100 64/100 41/100 23/100 57/100 7/100
Baidu 93/100 63/100 89/100 97/100 54/100 88/100
MailChimp 79/100 62/100 60/100 78/100 39/100 82/100
Gravity Forms 24/100 61/100 -- -- -- --
Vimeo 92/100 60/100 92/100 88/100 51/100 93/100
Neustar 23/100 59/100 -- -- -- --
TikTok 95/100 58/100 86/100 93/100 74/100 90/100
 
Moat 45/100 57/100 15/100 35/100 20/100 11/100
New Relic 81/100 56/100 72/100 54/100 88/100 57/100
Criteo 91/100 55/100 90/100 76/100 90/100 65/100
Simpli.fi 19/100 54/100 -- -- -- --
 
LiveRamp 19/100 53/100 -- -- -- --
Smart AdServer 75/100 52/100 78/100 57/100 84/100 44/100
Adobe Advertising Cloud 19/100 51/100 -- -- -- --
ShareThis 69/100 50/100 45/100 49/100 53/100 62/100
Google Optimize 97/100 49/100 100/100 100/100 100/100 100/100
Outbrain 79/100 48/100 65/100 72/100 76/100 60/100
Salesforce Audience Studio 16/100 47/100 -- -- -- --
LiveIntent 50/100 46/100 35/100 29/100 42/100 10/100
Sovrn 57/100 45/100 32/100 41/100 31/100 42/100
Klaviyo 70/100 44/100 51/100 75/100 45/100 47/100
 
StackAdapt 66/100 43/100 53/100 47/100 73/100 20/100
Amobee 44/100 42/100 21/100 22/100 10/100 22/100
AdForm 53/100 41/100 27/100 40/100 19/100 45/100
AddToAny 13/100 40/100 -- -- -- --
Zendesk 13/100 39/100 -- -- -- --
33Across 13/100 38/100 -- -- -- --
Centro 38/100 37/100 11/100 25/100 1/100 24/100
MediaMath 47/100 36/100 23/100 32/100 17/100 33/100
CookieLaw 64/100 35/100 57/100 31/100 85/100 25/100
Teads 52/100 34/100 29/100 38/100 30/100 37/100
 
ScorecardResearch 63/100 33/100 77/100 1/100 96/100 17/100
 
Amazon Ads 84/100 32/100 87/100 52/100 94/100 76/100
Improve Digital 42/100 31/100 26/100 8/100 28/100 13/100
OneSignal 68/100 30/100 44/100 63/100 60/100 48/100
Tawk.to 66/100 29/100 39/100 67/100 34/100 70/100
Zeta Global 11/100 28/100 -- -- -- --
Stripe 77/100 27/100 63/100 85/100 62/100 79/100
Media.net 73/100 26/100 68/100 58/100 80/100 39/100
Nielsen 9/100 25/100 -- -- -- --
BeesWax 9/100 24/100 -- -- -- --
VK 79/100 23/100 81/100 94/100 36/100 87/100
 
Eyeota 16/100 22/100 5/100 17/100 -- 5/100
 
FreeWheel (acquired by Comcast) 9/100 21/100 -- -- -- --
Intent IQ 50/100 20/100 50/100 28/100 67/100 --
Epsilon 6/100 19/100 -- -- -- --
CookieBot 56/100 18/100 36/100 43/100 37/100 54/100
Zemanta 74/100 17/100 84/100 61/100 79/100 51/100
Smaato 30/100 16/100 20/100 7/100 14/100 27/100
RhythmOne 19/100 15/100 9/100 4/100 8/100 19/100
 
Roku 71/100 14/100 66/100 66/100 56/100 68/100
 
Tribal Fusion 54/100 13/100 48/100 50/100 65/100 8/100
RTB House 4/100 12/100 -- -- -- --
ID5 6/100 11/100 3/100 2/100 -- 4/100
ownerIQ 4/100 10/100 2/100 -- 2/100 1/100
GroupM 2/100 9/100 -- -- -- --
Taboola 75/100 8/100 80/100 79/100 87/100 59/100
Sharethrough 2/100 7/100 -- -- -- --
 
Crazy Egg 59/100 6/100 38/100 44/100 47/100 64/100
AdRoll 61/100 5/100 47/100 46/100 59/100 56/100
Disqus 1/100 4/100 -- -- -- --
 
media force 12/100 3/100 1/100 5/100 25/100 --
PulsePoint 23/100 2/100 12/100 13/100 5/100 28/100
SpotX 25/100 1/100 18/100 19/100 13/100 16/100

Top Vendors by Company Headquarters Location