Mixpanel Customer Insights

Company Description:

Helping the world learn from its data with event analytics everyone can use. Let’s build.

Connect with Mixpanel

Industry: Computer Software

Location: San Francisco, California, United States

Employees: 201-500

Founded: 2009

* Company data provided by People Data Labs

Mixpanel Customer Profile

Mixpanel Customer Growth Rate

Mixpanel has 5371 customers in our database. View their customer count and growth rate over time in the chart below.

Sample Size: 5371

* Last Updated: 2024-04-21 00:01:25 UTC

Mixpanel Customer List

Download a CSV of Mixpanel's customer list of 5371 customers.

We capture this data based on javascript, cookies, tracking pixels and other references on the customer website that we've matched back to Mixpanel.

Mixpanel Customer List Preview

Customer Name	Overall Traffic Rank	City	Country	Founded	Industry	Employees
AppsFlyer	170	San Francisco	United States	2011	Internet	501-1000
Forbes	176	Jersey City	United States	1917	Publishing	201-500
LaunchDarkly	235	Oakland	United States	2014	Computer Software	51-200
Issuu	239	Eindhoven	Netherlands		Design	11-50
Sharethrough	273	San Francisco	United States	2008	Marketing And Advertising	51-200
Branch	320	Redwood City	United States	2014	Computer Software	201-500
InMobi	350	Singapore	Singapore	2007	Marketing And Advertising	501-1000
sophos	381	Abingdon	United Kingdom	1985	Computer Software	1001-5000
Walmart	397	Bentonville	United States	1962	Retail	10001+
Forter	430	New York	United States	2013	Internet	201-500

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Mixpanel Customers by Employee Count

Employee Count	% of Customers	# of Customers
11-50 employees	39%	1401
1-10 employees	23%	838
51-200 employees	19%	693
201-500 employees	6%	233
1001-5000 employees	4%	145
501-1000 employees	3%	127
10001+ employees	0%	35
5001-10000 employees	0%	29
2-10 employees	0%	8

Sample Size: 3509 Mixpanel customers with Employee Count data

Mixpanel Customers by Country (HQ)

Country (HQ)	% of Customers	# of Customers
United States	70%	1904
United Kingdom	7%	191
India	5%	152
Canada	4%	125
Australia	2%	73
France	2%	63
Brazil	1%	48
Singapore	1%	45
Netherlands	1%	38
Other	2%	77

Sample Size: 2716 Mixpanel customers with Country (HQ) data

Mixpanel Customers by Industry

Industry	% of Customers	# of Customers
Internet	24%	523
Computer Software	21%	466
Information Technology And Services	15%	322
Financial Services	8%	182
Marketing And Advertising	7%	153
E-Learning	4%	102
Health, Wellness And Fitness	4%	101
Real Estate	3%	78
Retail	3%	76
Other	5%	121

Sample Size: 2124 Mixpanel customers with Industry data

Mixpanel Ad Library

Understand how Mixpanel advertises and key messaging by viewing the advertisements below that they are running across the web. Hover or click any image to see a larger version of that creative.

Mixpanel Ad

First Seen: 2022-01-21

Last Seen: 2022-08-22

Mixpanel Competitive Profile

Mixpanel compared to other Web & Mobile Analytics companies

Mixpanel Customer Growth vs. other Web & Mobile Analytics Vendors

For comparison, we've added customer growth rates for the most widely used vendors in the Web & Mobile Analytics category - alongside Mixpanel.

* Additions and Removals reflect additions and removals of domains associated with the vendor. Signficant changes to implementation for a vendor can cause that change to be reflected as a gain or loss of that customer.

Closest Web & Mobile Analytics Competitors to Mixpanel

We're tracking 82 vendors in the Web & Mobile Analytics category.

Mixpanel is currently scored #4 in the Web & Mobile Analytics category, versus their competitors.

The top Web & Mobile Analytics vendors that we are tracking are Adobe, Hotjar and StatCounter.

Explore all vendors in the Web & Mobile Analytics category »

Name	Overall Score	Customer Count Score	Overall Traffic Score	Website Visits Score	DNS Traffic Score	Inbound Links Score
Adobe	100/100	91/100	100/100	100/100	100/100	100/100
Hotjar	99/100	98/100	99/100	98/100	96/100	97/100
StatCounter	98/100	89/100	96/100	96/100	83/100	99/100
Mixpanel	96/100	84/100	98/100	89/100	98/100	91/100
FullStory	95/100	86/100	95/100	85/100	91/100	79/100
Quantcast	94/100	96/100	93/100	32/100	88/100	93/100

Mixpanel compared to other Product Analytics companies

Mixpanel Customer Growth vs. other Product Analytics Vendors

For comparison, we've added customer growth rates for the most widely used vendors in the Product Analytics category - alongside Mixpanel.

Closest Product Analytics Competitors to Mixpanel

We're tracking 28 vendors in the Product Analytics category.

Mixpanel is currently scored #2 in the Product Analytics category, versus their competitors.

The top Product Analytics vendors that we are tracking are Amplitude, Mixpanel and UserVoice.

Explore all vendors in the Product Analytics category »

Name	Overall Score	Customer Count Score	Overall Traffic Score	Website Visits Score	DNS Traffic Score	Inbound Links Score
Amplitude	100/100	100/100	100/100	100/100	95/100	86/100
Mixpanel	96/100	95/100	95/100	88/100	89/100	93/100
UserVoice	91/100	65/100	79/100	82/100	83/100	100/100
Pendo	87/100	86/100	90/100	75/100	100/100	43/100
Appcues	82/100	75/100	74/100	57/100	77/100	58/100
Sprig	78/100	45/100	85/100	50/100	71/100	15/100