Google Ads Customer Insights

Company Description:

W.B. Mason, a traditional business supplies firm with a 100+ year history, used Google Ads to change with the times when their business was affected by the pandemic. Discover how they harnessed the power of Google Ads to find new customers, grow their business, and reinvent themselves for today’s market.

Connect with Google Ads

Industry: Internet

Location: Mountain View, California, United States

Employees: 10001+

Founded: 1998

* Company data provided by People Data Labs

Google Ads Customer Profile

Google Ads Customer Growth Rate

Google Ads has 414663 customers in our database. View their customer count and growth rate over time in the chart below.

Sample Size: 414663

* Last Updated: 2023-09-09 00:01:18 UTC

Google Ads Customer List

Download a CSV of Google Ads's customer list of 414663 customers.

We capture this data based on javascript, cookies, tracking pixels and other references on the customer website that we've matched back to Google Ads.

Google Ads Customer List Preview

Customer Name	Overall Traffic Rank	City	Country	Founded	Industry	Employees
Google Ads	1	Mountain View	United States	1998	Internet	10001+
YouTube	4	San Bruno	United States	2005	Internet	1001-5000
Microsoft	6	Redmond	United States	1975	Computer Software	10001+
Twitter, Inc.	7	San Francisco	United States	2006	Internet	1001-5000
Cloudflare	9	San Francisco	United States	2009	Information Technology And Services	1001-5000
go kiwi ltd	17		China	1998	Internet	5001-10000
Amazon	19	Seattle	United States	1994	Internet	10001+
Yahoo!	24	Sunnyvale	United States	1994	Internet	10001+
reddit, inc.	34	San Francisco	United States	2005	Internet	501-1000
WhatsApp.com	37	Menlo Park	United States	2009	Internet	51-200

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Google Ads Customers by Employee Count

Employee Count	% of Customers	# of Customers
11-50 employees	31%	46433
51-200 employees	21%	31178
1-10 employees	21%	30972
201-500 employees	10%	15037
1001-5000 employees	6%	9737
501-1000 employees	5%	7796
10001+ employees	1%	2778
5001-10000 employees	1%	2062
2-10 employees	0%	283
Other employees	0%	1

Sample Size: 146277 Google Ads customers with Employee Count data

Google Ads Customers by Country (HQ)

Country (HQ)	% of Customers	# of Customers
United States	66%	69675
United Kingdom	7%	8218
India	6%	6759
Canada	5%	6191
Australia	3%	3799
Brazil	2%	2591
France	2%	2491
Spain	2%	2405
Turkey	2%	2118
Other	0%	190

Sample Size: 104437 Google Ads customers with Country (HQ) data

Google Ads Customers by Industry

Industry	% of Customers	# of Customers
Information Technology And Services	16%	8234
Internet	15%	7855
Retail	14%	6940
Computer Software	13%	6877
Marketing And Advertising	10%	5114
Financial Services	8%	4214
Higher Education	7%	3474
Publishing	6%	3452
Health, Wellness And Fitness	6%	3264
Other	0%	138

Sample Size: 49562 Google Ads customers with Industry data

Google Ads Competitive Profile

Google Ads compared to other Display & Programmatic Advertising companies

Google Ads Customer Growth vs. other Display & Programmatic Advertising Vendors

For comparison, we've added customer growth rates for the most widely used vendors in the Display & Programmatic Advertising category - alongside Google Ads.

* Additions and Removals reflect additions and removals of domains associated with the vendor. Signficant changes to implementation for a vendor can cause that change to be reflected as a gain or loss of that customer.

Closest Display & Programmatic Advertising Competitors to Google Ads

We're tracking 231 vendors in the Display & Programmatic Advertising category.

Google Ads is currently scored #1 in the Display & Programmatic Advertising category, versus their competitors.

The top Display & Programmatic Advertising vendors that we are tracking are Google Ads, LinkedIn Ads and Criteo.

Explore all vendors in the Display & Programmatic Advertising category »

Name	Overall Score	Customer Count Score	Overall Traffic Score	Website Visits Score	DNS Traffic Score	Inbound Links Score
Google Ads	100/100	100/100	100/100	100/100	100/100	100/100
LinkedIn Ads	100/100	99/100	100/100	100/100	100/100	100/100
Criteo	99/100	92/100	99/100	99/100	98/100	99/100
PubMatic	99/100	97/100	99/100	97/100	99/100	97/100
Media.net	99/100	86/100	98/100	97/100	98/100	94/100
StackAdapt	98/100	90/100	96/100	94/100	97/100	84/100

Google Ads compared to other Search Advertising companies

Google Ads Customer Growth vs. other Search Advertising Vendors

For comparison, we've added customer growth rates for the most widely used vendors in the Search Advertising category - alongside Google Ads.

Closest Search Advertising Competitors to Google Ads

We're tracking 59 vendors in the Search Advertising category.

Google Ads is currently scored #1 in the Search Advertising category, versus their competitors.

The top Search Advertising vendors that we are tracking are Google Ads, Click Cease and LockerDome.

Explore all vendors in the Search Advertising category »

Name	Overall Score	Customer Count Score	Overall Traffic Score	Website Visits Score	DNS Traffic Score	Inbound Links Score
Google Ads	100/100	100/100	100/100	100/100	100/100	100/100
Click Cease	99/100	94/100	96/100	95/100	88/100	95/100
LockerDome	97/100	67/100	90/100	93/100	84/100	81/100
trovit	95/100	34/100	88/100	90/100	75/100	92/100
WordStream	93/100	14/100	94/100	98/100	42/100	98/100
PPC Protect	91/100	27/100	82/100	82/100	55/100	89/100

Google Ads compared to other Social Media Advertising companies

Google Ads Customer Growth vs. other Social Media Advertising Vendors

For comparison, we've added customer growth rates for the most widely used vendors in the Social Media Advertising category - alongside Google Ads.

Closest Social Media Advertising Competitors to Google Ads

We're tracking 36 vendors in the Social Media Advertising category.

Google Ads is currently scored #1 in the Social Media Advertising category, versus their competitors.

The top Social Media Advertising vendors that we are tracking are Google Ads, Instagram and LinkedIn Ads.

Explore all vendors in the Social Media Advertising category »

Name	Overall Score	Customer Count Score	Overall Traffic Score	Website Visits Score	DNS Traffic Score	Inbound Links Score
Google Ads	100/100	100/100	100/100	100/100	100/100	100/100
Instagram	97/100	67/100	97/100	96/100	94/100	95/100
LinkedIn Ads	94/100	87/100	93/100	92/100	82/100	90/100
Pinterest Business	90/100	80/100	89/100	88/100	75/100	86/100
Snapchat	87/100	74/100	86/100	84/100	88/100	80/100
LockerDome	83/100	47/100	75/100	76/100	63/100	65/100