Web Technologies Used by E-Commerce Marketing Companies

We are tracking 6 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Web Technologies For E-Commerce Marketing Companies

This section shows what web technologies are used the most by E-Commerce Marketing companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used VendorsAdoption
#1 Google Tag Manager
Used by 5 / 6 (83.33%) E-Commerce Marketing companies
#2 Google Ads
Used by 4 / 6 (66.67%) E-Commerce Marketing companies
 
#3 Facebook Ads
Used by 4 / 6 (66.67%) E-Commerce Marketing companies
 
#4 Google Analytics
Used by 4 / 6 (66.67%) E-Commerce Marketing companies
 
#5 Google
Used by 3 / 6 (50.0%) E-Commerce Marketing companies
#6 LinkedIn Ads
Used by 3 / 6 (50.0%) E-Commerce Marketing companies
 
#7 Bing Ads
Used by 3 / 6 (50.0%) E-Commerce Marketing companies
#8 Adobe
Used by 2 / 6 (33.33%) E-Commerce Marketing companies
#9 Adobe Audience Manager
Used by 2 / 6 (33.33%) E-Commerce Marketing companies
#10 Marketo
Used by 2 / 6 (33.33%) E-Commerce Marketing companies

Most Popular Web Technologies for E-Commerce Marketing Companies by Category

This section shows top vendors broken out by category based on E-Commerce Marketing adoption.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used Account-Based Marketing Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Most Used Affiliate Marketing Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 1 of 6 companies in this segment including ePages.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used CRM Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 1 of 6 companies in this segment including CloudSuite.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including Econda.

Most Used Chat Vendors Among E-Commerce Marketing Companies
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Ranked#1of 4
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Ranked#2of 4
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Ranked#3of 4
on usage

Used by 1 of 6 companies in this segment including CloudSuite.

Ranked#4of 4
on usage

Used by 1 of 6 companies in this segment including Econda.

Most Used Competitive Intelligence Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Most Used Customer Data Platforms (CDPs) Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Customer Service Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Data Management Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 2 of 6 companies in this segment including Amazon and ChannelAdvisor.

Most Used Data Providers Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Display & Programmatic Advertising Vendors Among E-Commerce Marketing Companies
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Ranked#1of 15
on usage

Used by 4 of 6 companies in this segment including Amazon , sellerlabs and 1 others.

Ranked#2of 15
on usage

Used by 4 of 6 companies in this segment including Amazon , ePages and 1 others.

Ranked#3of 15
on usage

Used by 3 of 6 companies in this segment including ePages , sellerlabs and ChannelAdvisor.

Ranked#4of 15
on usage

Used by 2 of 6 companies in this segment including sellerlabs and CloudSuite.

Ranked#5of 15
on usage

Used by 2 of 6 companies in this segment including sellerlabs and CloudSuite.

Ranked#6of 15
on usage

Used by 2 of 6 companies in this segment including sellerlabs and CloudSuite.

Most Used Email Marketing Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 2 of 6 companies in this segment including Amazon and ChannelAdvisor.

 
Ranked#2of 2
on usage

Used by 2 of 6 companies in this segment including Amazon and sellerlabs.

Most Used Interactive Content Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including Amazon.

Most Used Landing Page Optimization Vendors Among E-Commerce Marketing Companies
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VWO logo
VWO
Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Marketing Attribution Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Most Used Marketing Automation Platform Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 2 of 6 companies in this segment including Amazon and ChannelAdvisor.

 
Ranked#2of 2
on usage

Used by 2 of 6 companies in this segment including Amazon and sellerlabs.

Most Used Native Advertising Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Payment Processing Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Performance Monitoring Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Most Used Privacy & GDPR Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Most Used Project Management Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 2 of 6 companies in this segment including sellerlabs and CloudSuite.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Most Used Referral Marketing Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Sales Automation Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

Most Used Search Advertising Vendors Among E-Commerce Marketing Companies
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Ranked#1of 3
on usage

Used by 4 of 6 companies in this segment including Amazon , sellerlabs and 1 others.

Ranked#2of 3
on usage

Used by 3 of 6 companies in this segment including sellerlabs , ChannelAdvisor and CloudSuite.

Ranked#3of 3
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used Social Media Advertising Vendors Among E-Commerce Marketing Companies
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Ranked#1of 3
on usage

Used by 4 of 6 companies in this segment including Amazon , sellerlabs and 1 others.

Ranked#2of 3
on usage

Used by 4 of 6 companies in this segment including Amazon , ePages and 1 others.

Ranked#3of 3
on usage

Used by 3 of 6 companies in this segment including ePages , sellerlabs and ChannelAdvisor.

Most Used Social Media Management Vendors Among E-Commerce Marketing Companies
Browse all Social Media Management vendors
 
Ranked#1of 2
on usage

Used by 2 of 6 companies in this segment including ChannelAdvisor and CloudSuite.

Ranked#2of 2
on usage

Used by 2 of 6 companies in this segment including ChannelAdvisor and CloudSuite.

Most Used Surveys Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including Amazon.

Most Used Tag Management Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 5 of 6 companies in this segment including Amazon , ePages and 2 others.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Most Used User Session Recording Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including CloudSuite.

Most Used Video Hosting Vendors Among E-Commerce Marketing Companies
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Ranked#1of 1
on usage

Used by 1 of 6 companies in this segment including Amazon.

Most Used Visitor Tracking Vendors Among E-Commerce Marketing Companies
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Ranked#1of 2
on usage

Used by 1 of 6 companies in this segment including CloudSuite.

Ranked#2of 2
on usage

Used by 1 of 6 companies in this segment including Econda.

Most Used Web & Mobile Analytics Vendors Among E-Commerce Marketing Companies
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Ranked#1of 5
on usage

Used by 4 of 6 companies in this segment including ePages , sellerlabs and 1 others.

Ranked#2of 5
on usage

Used by 2 of 6 companies in this segment including Amazon and ChannelAdvisor.

Ranked#3of 5
on usage

Used by 1 of 6 companies in this segment including sellerlabs.

Ranked#4of 5
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.

 
Ranked#5of 5
on usage

Used by 1 of 6 companies in this segment including ChannelAdvisor.