Web Technologies Used by Banking Companies

We are tracking 2343 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Web Technologies For Banking Companies

This section shows what web technologies are used the most by Banking companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used Vendors	Adoption
#1 Google Tag Manager	Used by 1824 / 2343 (77.85%) Banking companies
#2 Google Analytics	Used by 1752 / 2343 (74.78%) Banking companies
#3 Facebook Ads	Used by 1165 / 2343 (49.72%) Banking companies
#4 Google Ads	Used by 1103 / 2343 (47.08%) Banking companies
#5 Google	Used by 872 / 2343 (37.22%) Banking companies
#6 LinkedIn Ads	Used by 548 / 2343 (23.39%) Banking companies
#7 Cloudflare	Used by 464 / 2343 (19.8%) Banking companies
#8 Wordpress	Used by 457 / 2343 (19.5%) Banking companies
#9 Verizon Media	Used by 444 / 2343 (18.95%) Banking companies
#10 YouTube	Used by 426 / 2343 (18.18%) Banking companies

Most Popular Web Technologies for Banking Companies by Category

This section shows top vendors broken out by category based on Banking adoption.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used CRM Vendors Among Banking Companies

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HubSpot

Ranked#1of 2
on usage

Used by 132 of 2343 companies in this segment including First State Community Bank , Mission Federal Credit Union, San Diego and 7 others.

Sharpspring

Ranked#2of 2
on usage

Used by 29 of 2343 companies in this segment including Bank Of Washington , centennial bank and 7 others.

Most Used Call Analytics & Telephony Vendors Among Banking Companies

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CallRail

Ranked#1of 1
on usage

Used by 41 of 2343 companies in this segment including Cornerstone Banks , Pioneer and 7 others.

Most Used Chat Vendors Among Banking Companies

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Liveperson

Ranked#1of 1
on usage

Used by 110 of 2343 companies in this segment including Old Second National Bank , Dedham Savings and 7 others.

Most Used Competitive Intelligence Vendors Among Banking Companies

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Moat

Ranked#1of 1
on usage

Used by 68 of 2343 companies in this segment including Cobank , Amplify Credit Union and 7 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Banking Companies

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Tapad

Ranked#1of 4
on usage

Used by 297 of 2343 companies in this segment including First State Community Bank , banco santander mexico and 7 others.

Salesforce Audience Studio

Ranked#2of 4
on usage

Used by 233 of 2343 companies in this segment including First State Community Bank , Rallys Restaurant and 7 others.

Tealium

Ranked#3of 4
on usage

Used by 63 of 2343 companies in this segment including banco santander mexico , nordea direct and 7 others.

Salesforce Customer 360

Ranked#4of 4
on usage

Used by 35 of 2343 companies in this segment including www.csas.cz , td and 7 others.

Most Used Customer Service Vendors Among Banking Companies

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Zendesk

Ranked#1of 1
on usage

Used by 42 of 2343 companies in this segment including Countingup , american airlines federal credit union and 7 others.

Most Used Data Management Vendors Among Banking Companies

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Adobe Audience Manager

Ranked#1of 10
on usage

Used by 359 of 2343 companies in this segment including First State Community Bank , Steinbach Credit Union and 7 others.

The Trade Desk

Ranked#2of 10
on usage

Used by 336 of 2343 companies in this segment including First State Community Bank , banco santander mexico and 7 others.

Oracle DMP

Ranked#3of 10
on usage

Used by 312 of 2343 companies in this segment including First State Community Bank , Steinbach Credit Union and 7 others.

Lotame

Ranked#4of 10
on usage

Used by 261 of 2343 companies in this segment including Old Second National Bank , Mission Federal Credit Union, San Diego and 7 others.

Salesforce Audience Studio

Ranked#5of 10
on usage

Used by 233 of 2343 companies in this segment including First State Community Bank , Rallys Restaurant and 7 others.

Simpli.fi

Ranked#6of 10
on usage

Used by 182 of 2343 companies in this segment including Mission Federal Credit Union, San Diego , Rallys Restaurant and 7 others.

Most Used Data Providers Vendors Among Banking Companies

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TowerData

Ranked#1of 5
on usage

Used by 296 of 2343 companies in this segment including banco santander mexico , Old Second National Bank and 7 others.

LiveRamp

Ranked#2of 5
on usage

Used by 211 of 2343 companies in this segment including Dedham Savings , Mission Federal Credit Union, San Diego and 7 others.

Datonics

Ranked#3of 5
on usage

Used by 164 of 2343 companies in this segment including Mission Federal Credit Union, San Diego , Rallys Restaurant and 7 others.

Yandex

Ranked#4of 5
on usage

Used by 108 of 2343 companies in this segment including banca intesa , credit ural bank jsc and 7 others.

TransUnion

Ranked#5of 5
on usage

Used by 98 of 2343 companies in this segment including Fidelity Bank , first federal of south carolina, fsb and 7 others.

Most Used Display & Programmatic Advertising Vendors Among Banking Companies

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Facebook Ads

Ranked#1of 27
on usage

Used by 1165 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

Google Ads

Ranked#2of 27
on usage

Used by 1103 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

LinkedIn Ads

Ranked#3of 27
on usage

Used by 548 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

Verizon Media

Ranked#4of 27
on usage

Used by 444 of 2343 companies in this segment including First State Community Bank , Steinbach Credit Union and 7 others.

Rubicon Project

Ranked#5of 27
on usage

Used by 407 of 2343 companies in this segment including First State Community Bank , Steinbach Credit Union and 7 others.

OpenX

Ranked#6of 27
on usage

Used by 295 of 2343 companies in this segment including Old Second National Bank , Mission Federal Credit Union, San Diego and 7 others.

Most Used Email Marketing Vendors Among Banking Companies

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HubSpot

Ranked#1of 4
on usage

Used by 132 of 2343 companies in this segment including First State Community Bank , Mission Federal Credit Union, San Diego and 7 others.

Marketo

Ranked#2of 4
on usage

Used by 58 of 2343 companies in this segment including Avidia Bank , Mutual Of Omaha Bank and 7 others.

Pardot

Ranked#3of 4
on usage

Used by 35 of 2343 companies in this segment including Envision Credit Union , old point national bank and 7 others.

ActiveCampaign

Ranked#4of 4
on usage

Used by 26 of 2343 companies in this segment including Countingup , Global Credit Union and 7 others.

Most Used Interactive Content Vendors Among Banking Companies

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Gravity Forms

Ranked#1of 2
on usage

Used by 101 of 2343 companies in this segment including BMCI , Cornerstone Banks and 7 others.

Qualtrics

Ranked#2of 2
on usage

Used by 49 of 2343 companies in this segment including citi cards n.a. , metropolitan bank and trust company and 7 others.

Most Used Landing Page Optimization Vendors Among Banking Companies

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optimizely

Ranked#1of 1
on usage

Used by 39 of 2343 companies in this segment including adelaide bank , Rallys Restaurant and 7 others.

Most Used Marketing Attribution Vendors Among Banking Companies

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Beachfront Media

Ranked#1of 1
on usage

Used by 160 of 2343 companies in this segment including Dedham Savings , Mission Federal Credit Union, San Diego and 7 others.

Most Used Marketing Automation Platform Vendors Among Banking Companies

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HubSpot

Ranked#1of 3
on usage

Used by 132 of 2343 companies in this segment including First State Community Bank , Mission Federal Credit Union, San Diego and 7 others.

Marketo

Ranked#2of 3
on usage

Used by 58 of 2343 companies in this segment including Avidia Bank , Mutual Of Omaha Bank and 7 others.

Pardot

Ranked#3of 3
on usage

Used by 35 of 2343 companies in this segment including Envision Credit Union , old point national bank and 7 others.

Most Used Native Advertising Vendors Among Banking Companies

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Outbrain

Ranked#1of 2
on usage

Used by 62 of 2343 companies in this segment including Steinbach Credit Union , banco santander mexico and 7 others.

Taboola

Ranked#2of 2
on usage

Used by 29 of 2343 companies in this segment including banco supervielle , bank leumi and 7 others.

Most Used Performance Monitoring Vendors Among Banking Companies

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New Relic

Ranked#1of 2
on usage

Used by 274 of 2343 companies in this segment including Old Second National Bank , Fidelity Bank and 7 others.

AppDynamics

Ranked#2of 2
on usage

Used by 28 of 2343 companies in this segment including Old Second National Bank , hang seng bank and 7 others.

Most Used Privacy & GDPR Vendors Among Banking Companies

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CookieLaw

Ranked#1of 2
on usage

Used by 85 of 2343 companies in this segment including natwest , Inter-American Development Bank and 7 others.

CookieBot

Ranked#2of 2
on usage

Used by 24 of 2343 companies in this segment including arbejdernes landsbank , River City Bank and 7 others.

Most Used Product Analytics Vendors Among Banking Companies

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Pendo

Ranked#1of 1
on usage

Used by 61 of 2343 companies in this segment including Bank Of Washington , Horizon Bank and 7 others.

Most Used Project Management Vendors Among Banking Companies

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Rubicon Project

Ranked#1of 3
on usage

Used by 407 of 2343 companies in this segment including First State Community Bank , Steinbach Credit Union and 7 others.

jQuery

Ranked#2of 3
on usage

Used by 255 of 2343 companies in this segment including www.csas.cz , Steinbach Credit Union and 7 others.

Bitrix24

Ranked#3of 3
on usage

Used by 40 of 2343 companies in this segment including banca intesa , credit ural bank jsc and 7 others.

Most Used Reviews & Testimonials Vendors Among Banking Companies

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TrustPilot

Ranked#1of 1
on usage

Used by 26 of 2343 companies in this segment including Countingup , Monese and 7 others.

Most Used SEO Vendors Among Banking Companies

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BrightEdge

Ranked#1of 1
on usage

Used by 24 of 2343 companies in this segment including Scott Credit Union , First Financial Bank Na and 7 others.

Most Used Search Advertising Vendors Among Banking Companies

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Google Ads

Ranked#1of 2
on usage

Used by 1103 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

Bing Ads

Ranked#2of 2
on usage

Used by 316 of 2343 companies in this segment including Steinbach Credit Union , banco santander mexico and 7 others.

Most Used Social Media Advertising Vendors Among Banking Companies

Browse all Social Media Advertising vendors

Facebook Ads

Ranked#1of 5
on usage

Used by 1165 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

Google Ads

Ranked#2of 5
on usage

Used by 1103 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

LinkedIn Ads

Ranked#3of 5
on usage

Used by 548 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

Pinterest Business

Ranked#4of 5
on usage

Used by 53 of 2343 companies in this segment including Coast Capital Savings , C6 Bank and 7 others.

Snapchat

Ranked#5of 5
on usage

Used by 36 of 2343 companies in this segment including gulf coast bank and trust company , Rallys Restaurant and 7 others.

Most Used Social Media Management Vendors Among Banking Companies

Browse all Social Media Management vendors

Twitter

Ranked#1of 4
on usage

Used by 269 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

AddToAny

Ranked#2of 4
on usage

Used by 144 of 2343 companies in this segment including urwego bank , Inter-American Development Bank and 7 others.

AddThis

Ranked#3of 4
on usage

Used by 118 of 2343 companies in this segment including banco santander mexico , Cobank and 7 others.

ShareThis

Ranked#4of 4
on usage

Used by 53 of 2343 companies in this segment including First Bank , Yapı Kredi Bank Azərbaycan and 7 others.

Most Used Surveys Vendors Among Banking Companies

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Qualtrics

Ranked#1of 1
on usage

Used by 49 of 2343 companies in this segment including citi cards n.a. , metropolitan bank and trust company and 7 others.

Most Used Tag Management Vendors Among Banking Companies

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Google Tag Manager

Ranked#1of 3
on usage

Used by 1824 of 2343 companies in this segment including banca intesa , www.csas.cz and 7 others.

Tealium

Ranked#2of 3
on usage

Used by 63 of 2343 companies in this segment including banco santander mexico , nordea direct and 7 others.

Ensighten

Ranked#3of 3
on usage

Used by 38 of 2343 companies in this segment including citi cards n.a. , td and 7 others.

Most Used Television Advertising Vendors Among Banking Companies

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Nielsen

Ranked#1of 3
on usage

Used by 221 of 2343 companies in this segment including Old Second National Bank , Mission Federal Credit Union, San Diego and 7 others.

Beachfront Media

Ranked#2of 3
on usage

Used by 160 of 2343 companies in this segment including Dedham Savings , Mission Federal Credit Union, San Diego and 7 others.

Tvsquared

Ranked#3of 3
on usage

Used by 70 of 2343 companies in this segment including Mission Federal Credit Union, San Diego , Fidelity Bank and 7 others.

Most Used User Session Recording Vendors Among Banking Companies

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Hotjar

Ranked#1of 3
on usage

Used by 265 of 2343 companies in this segment including Steinbach Credit Union , banco santander mexico and 7 others.

Microsoft Clarity

Ranked#2of 3
on usage

Used by 118 of 2343 companies in this segment including DCB bank , Bank of Maharashtra and 7 others.

Crazy Egg

Ranked#3of 3
on usage

Used by 102 of 2343 companies in this segment including adelaide bank , citi cards n.a. and 7 others.

Most Used Video Hosting Vendors Among Banking Companies

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YouTube

Ranked#1of 3
on usage

Used by 426 of 2343 companies in this segment including First State Community Bank , BMCI and 7 others.

Vimeo

Ranked#2of 3
on usage

Used by 101 of 2343 companies in this segment including Countingup , Mission Federal Credit Union, San Diego and 7 others.

Wistia

Ranked#3of 3
on usage

Used by 25 of 2343 companies in this segment including Rcb Bank , moneydesktop and 7 others.

Most Used Visitor Tracking Vendors Among Banking Companies

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Intent IQ

Ranked#1of 1
on usage

Used by 163 of 2343 companies in this segment including Mission Federal Credit Union, San Diego , Rallys Restaurant and 7 others.

Most Used Web & Mobile Analytics Vendors Among Banking Companies

Browse all Web & Mobile Analytics vendors

Google Analytics

Ranked#1of 5
on usage

Used by 1752 of 2343 companies in this segment including banca intesa , www.csas.cz and 7 others.

Hotjar

Ranked#2of 5
on usage

Used by 265 of 2343 companies in this segment including Steinbach Credit Union , banco santander mexico and 7 others.

Adobe

Ranked#3of 5
on usage

Used by 106 of 2343 companies in this segment including natwest , citi cards n.a. and 7 others.

Moat

Ranked#4of 5
on usage

Used by 68 of 2343 companies in this segment including Cobank , Amplify Credit Union and 7 others.

Quantcast

Ranked#5of 5
on usage

Used by 61 of 2343 companies in this segment including bank of melbourne , Avidia Bank and 7 others.

Most Used Website Personalization Vendors Among Banking Companies

Browse all Website Personalization vendors

Google Optimize

Ranked#1of 1
on usage

Used by 99 of 2343 companies in this segment including banco santander mexico , Countingup and 7 others.

Companies in the Banking Segment

We're tracking 2343 companies in this segment. You can browse up to the first 100 matching companies below.

Company	Company Segments
https://mscbank.com	Banking
https://www.nlb.rs/	Banking , Serbia
https://www.pcb.mk/	Banking
https://abl.com	Banking , Pakistan
https://vbankcenter.ru/	Banking
https://bridgebankgroup.com	Banking
https://asb.az/	Banking
https://bankwest.com.au	Banking , Australia
https://activobank.pt	Banking , Portugal
https://sampath.lk	Banking , Sri Lanka
https://www.vtb.com/o-banke/	Banking
https://tochka.com/	Banking , Russia
https://www.unicredit.it/it/privati.html	Banking , Germany
https://fibank.al	Banking , United States
https://www.bps-sberbank.by/	Banking , Belarus
https://bankofcommerce.org/	Banking , United States
https://gsb.or.th	Banking , Thailand
https://a-bank.com.ua/	Banking
りそなホールディングス	Banking
ธนาคารกสิกรไทย	Top 100,000 Sites - United States , Banking , Thailand