Web Technologies Used by Apparel & Fashion Companies

We are tracking 3020 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Web Technologies For Apparel & Fashion Companies

This section shows what web technologies are used the most by Apparel & Fashion companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used VendorsAdoption
#1 Google Tag Manager
Used by 2605 / 3020 (86.26%) Apparel & Fashion companies
 
#2 Google Analytics
Used by 2538 / 3020 (84.04%) Apparel & Fashion companies
 
#3 Facebook Ads
Used by 2288 / 3020 (75.76%) Apparel & Fashion companies
#4 Google Ads
Used by 1945 / 3020 (64.4%) Apparel & Fashion companies
#5 Shopify
Used by 1516 / 3020 (50.2%) Apparel & Fashion companies
#6 Klaviyo
Used by 1225 / 3020 (40.56%) Apparel & Fashion companies
#7 Pinterest Business
Used by 1143 / 3020 (37.85%) Apparel & Fashion companies
 
#8 Bing Ads
Used by 1053 / 3020 (34.87%) Apparel & Fashion companies
 
#9 Cloudflare
Used by 948 / 3020 (31.39%) Apparel & Fashion companies
#10 TikTok
Used by 936 / 3020 (30.99%) Apparel & Fashion companies

Most Popular Web Technologies for Apparel & Fashion Companies by Category

This section shows top vendors broken out by category based on Apparel & Fashion adoption.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used Affiliate Marketing Vendors Among Apparel & Fashion Companies
Browse all Affiliate Marketing vendors
Ranked#1of 5
on usage

Used by 278 of 3020 companies in this segment including Andie , REPRESENT CLO and 7 others.

Ranked#2of 5
on usage

Used by 182 of 3020 companies in this segment including Sol Angeles , Apparis and 7 others.

Ranked#3of 5
on usage

Used by 142 of 3020 companies in this segment including Z SUPPLY , BRUNT Workwear and 7 others.

Ranked#4of 5
on usage

Used by 117 of 3020 companies in this segment including Alex Crane , LeSportsac and 7 others.

Ranked#5of 5
on usage

Used by 71 of 3020 companies in this segment including Hoodie Lab , Luv Aj and 7 others.

Most Used CRM Vendors Among Apparel & Fashion Companies
Browse all CRM vendors
Ranked#1of 3
on usage

Used by 92 of 3020 companies in this segment including MIKI HOUSE USA , Sacred Weaves and 7 others.

Ranked#2of 3
on usage

Used by 44 of 3020 companies in this segment including Moncler Italy , Vélez and 7 others.

Ranked#3of 3
on usage

Used by 34 of 3020 companies in this segment including FableStreet , Imperial Headwear and 7 others.

Most Used Call Analytics & Telephony Vendors Among Apparel & Fashion Companies
Browse all Call Analytics & Telephony vendors
Ranked#1of 1
on usage

Used by 142 of 3020 companies in this segment including REPRESENT CLO , LeSportsac and 7 others.

Most Used Chat Vendors Among Apparel & Fashion Companies
Browse all Chat vendors
Ranked#1of 6
on usage

Used by 62 of 3020 companies in this segment including League Outfitters , nena & co. and 7 others.

Ranked#2of 6
on usage

Used by 59 of 3020 companies in this segment including REPRESENT CLO , om-frontend and 7 others.

Ranked#3of 6
on usage

Used by 49 of 3020 companies in this segment including mystree inc , Buy4store.Com and 7 others.

Ranked#4of 6
on usage

Used by 35 of 3020 companies in this segment including Hoodie Lab , BRUNT Workwear and 7 others.

Ranked#5of 6
on usage

Used by 34 of 3020 companies in this segment including FableStreet , Imperial Headwear and 7 others.

Ranked#6of 6
on usage

Used by 32 of 3020 companies in this segment including gregg homme , Vanessa Mooney and 7 others.

Most Used Competitive Intelligence Vendors Among Apparel & Fashion Companies
Browse all Competitive Intelligence vendors
 
Ranked#1of 1
on usage

Used by 59 of 3020 companies in this segment including Buy4store.Com , om-frontend and 7 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Apparel & Fashion Companies
Browse all Customer Data Platforms (CDPs) vendors
Ranked#1of 4
on usage

Used by 529 of 3020 companies in this segment including SEA'SONS , Z SUPPLY and 7 others.

Ranked#2of 4
on usage

Used by 97 of 3020 companies in this segment including Sol Angeles , Tommy John and 7 others.

Ranked#3of 4
on usage

Used by 73 of 3020 companies in this segment including Plugd , Fair Harbor and 7 others.

Ranked#4of 4
on usage

Used by 38 of 3020 companies in this segment including Tommy John , dc shoes and 7 others.

Most Used Customer Service Vendors Among Apparel & Fashion Companies
Browse all Customer Service vendors
Ranked#1of 3
on usage

Used by 351 of 3020 companies in this segment including REPRESENT CLO , Alex Crane and 7 others.

Ranked#2of 3
on usage

Used by 347 of 3020 companies in this segment including kesari exports pvt.ltd. , REPRESENT CLO and 7 others.

Ranked#3of 3
on usage

Used by 32 of 3020 companies in this segment including gregg homme , Vanessa Mooney and 7 others.

Most Used Data Management Vendors Among Apparel & Fashion Companies
Browse all Data Management vendors
Ranked#1of 6
on usage

Used by 417 of 3020 companies in this segment including REPRESENT CLO , Sol Angeles and 7 others.

Ranked#2of 6
on usage

Used by 366 of 3020 companies in this segment including Andie , REPRESENT CLO and 7 others.

Ranked#3of 6
on usage

Used by 328 of 3020 companies in this segment including REPRESENT CLO , tru-spec and 7 others.

Ranked#4of 6
on usage

Used by 97 of 3020 companies in this segment including Sol Angeles , Tommy John and 7 others.

Ranked#5of 6
on usage

Used by 95 of 3020 companies in this segment including tru-spec , Sol Angeles and 7 others.

 
Ranked#6of 6
on usage

Used by 32 of 3020 companies in this segment including Abbott Laboratories , Tommy Hilfiger and 7 others.

Most Used Data Providers Vendors Among Apparel & Fashion Companies
Browse all Data Providers vendors
Ranked#1of 3
on usage

Used by 355 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#2of 3
on usage

Used by 170 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#3of 3
on usage

Used by 46 of 3020 companies in this segment including Buy4store.Com , Vélez and 7 others.

Most Used Direct Mail & Gifting Vendors Among Apparel & Fashion Companies
Browse all Direct Mail & Gifting vendors
Ranked#1of 1
on usage

Used by 126 of 3020 companies in this segment including LeSportsac , Nominal and 7 others.

Most Used Display & Programmatic Advertising Vendors Among Apparel & Fashion Companies
Browse all Display & Programmatic Advertising vendors
Ranked#1of 28
on usage

Used by 2288 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#2of 28
on usage

Used by 1945 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#3of 28
on usage

Used by 580 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#4of 28
on usage

Used by 525 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#5of 28
on usage

Used by 496 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#6of 28
on usage

Used by 472 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Most Used E-Commerce Carts Vendors Among Apparel & Fashion Companies
Browse all E-Commerce Carts vendors
Ranked#1of 12
on usage

Used by 1516 of 3020 companies in this segment including Andie , preownedweddingdresses.com and 7 others.

Ranked#2of 12
on usage

Used by 369 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#3of 12
on usage

Used by 304 of 3020 companies in this segment including Andie , REPRESENT CLO and 7 others.

Ranked#4of 12
on usage

Used by 262 of 3020 companies in this segment including Andie , 10.DEEP® and 7 others.

Ranked#5of 12
on usage

Used by 189 of 3020 companies in this segment including Alex Crane , Z SUPPLY and 7 others.

Ranked#6of 12
on usage

Used by 184 of 3020 companies in this segment including blundstone australia pty ltd , Sol Angeles and 7 others.

Most Used Email Marketing Vendors Among Apparel & Fashion Companies
Browse all Email Marketing vendors
Ranked#1of 6
on usage

Used by 1225 of 3020 companies in this segment including Andie , REPRESENT CLO and 7 others.

Ranked#2of 6
on usage

Used by 382 of 3020 companies in this segment including Todd Shelton , Alex Crane and 7 others.

Ranked#3of 6
on usage

Used by 99 of 3020 companies in this segment including Advance Apparels Inc , Glyder and 7 others.

Ranked#4of 6
on usage

Used by 92 of 3020 companies in this segment including MIKI HOUSE USA , Sacred Weaves and 7 others.

Ranked#5of 6
on usage

Used by 79 of 3020 companies in this segment including Fair Indigo , Kinnoti and 7 others.

Ranked#6of 6
on usage

Used by 60 of 3020 companies in this segment including Tse , Advance Apparels Inc and 7 others.

Most Used Influencer Marketing Vendors Among Apparel & Fashion Companies
Browse all Influencer Marketing vendors
Ranked#1of 1
on usage

Used by 47 of 3020 companies in this segment including Manière De Voir , GREATS and 7 others.

Most Used Landing Page Optimization Vendors Among Apparel & Fashion Companies
Browse all Landing Page Optimization vendors
VWO logo
VWO
Ranked#1of 2
on usage

Used by 80 of 3020 companies in this segment including Andie , Alex Crane and 7 others.

Ranked#2of 2
on usage

Used by 32 of 3020 companies in this segment including Stio , Tommy Hilfiger and 7 others.

Most Used Marketing Automation Platform Vendors Among Apparel & Fashion Companies
Browse all Marketing Automation Platform vendors
Ranked#1of 3
on usage

Used by 382 of 3020 companies in this segment including Todd Shelton , Alex Crane and 7 others.

Ranked#2of 3
on usage

Used by 92 of 3020 companies in this segment including MIKI HOUSE USA , Sacred Weaves and 7 others.

Ranked#3of 3
on usage

Used by 60 of 3020 companies in this segment including Tse , Advance Apparels Inc and 7 others.

Most Used Native Advertising Vendors Among Apparel & Fashion Companies
Browse all Native Advertising vendors
Ranked#1of 5
on usage

Used by 465 of 3020 companies in this segment including Andie , REPRESENT CLO and 7 others.

Ranked#2of 5
on usage

Used by 311 of 3020 companies in this segment including REPRESENT CLO , boutique mall and 7 others.

Ranked#3of 5
on usage

Used by 302 of 3020 companies in this segment including REPRESENT CLO , tru-spec and 7 others.

Ranked#4of 5
on usage

Used by 88 of 3020 companies in this segment including Alex Crane , Western Rise and 7 others.

Ranked#5of 5
on usage

Used by 48 of 3020 companies in this segment including Manière De Voir , 3Wishes Lingerie & Costumes and 7 others.

Most Used Payment Processing Vendors Among Apparel & Fashion Companies
Browse all Payment Processing vendors
Ranked#1of 2
on usage

Used by 193 of 3020 companies in this segment including Peace Collective , Apparis and 7 others.

Ranked#2of 2
on usage

Used by 116 of 3020 companies in this segment including simmi , teeshirtpalace.com and 7 others.

Most Used Performance Monitoring Vendors Among Apparel & Fashion Companies
Browse all Performance Monitoring vendors
Ranked#1of 4
on usage

Used by 189 of 3020 companies in this segment including simmi , edwin europe gmbh and 7 others.

Ranked#2of 4
on usage

Used by 43 of 3020 companies in this segment including dc shoes , App Group and 7 others.

Ranked#3of 4
on usage

Used by 42 of 3020 companies in this segment including Tommy John , Love Your Melon and 7 others.

Ranked#4of 4
on usage

Used by 36 of 3020 companies in this segment including gonoise.com/ , Libas and 7 others.

Most Used Popup & Form Builders Vendors Among Apparel & Fashion Companies
Browse all Popup & Form Builders vendors
Ranked#1of 1
on usage

Used by 48 of 3020 companies in this segment including Gay Pride Apparel , Manière De Voir and 7 others.

Most Used Privacy & GDPR Vendors Among Apparel & Fashion Companies
Browse all Privacy & GDPR vendors
Ranked#1of 5
on usage

Used by 136 of 3020 companies in this segment including kiragrace llc , Loudmouth Golf and 7 others.

Ranked#2of 5
on usage

Used by 66 of 3020 companies in this segment including edwin europe gmbh , Skiny EUR Store and 7 others.

Ranked#3of 5
on usage

Used by 55 of 3020 companies in this segment including le sac , D1 Milano and 7 others.

Ranked#4of 5
on usage

Used by 42 of 3020 companies in this segment including blundstone australia pty ltd , Z SUPPLY and 7 others.

Ranked#5of 5
on usage

Used by 39 of 3020 companies in this segment including REPRESENT CLO , Loudmouth Golf and 7 others.

Most Used Product Analytics Vendors Among Apparel & Fashion Companies
Browse all Product Analytics vendors
Ranked#1of 3
on usage

Used by 114 of 3020 companies in this segment including Peace Collective , BRUNT Workwear and 7 others.

Ranked#2of 3
on usage

Used by 48 of 3020 companies in this segment including Andie , original stitch and 7 others.

Ranked#3of 3
on usage

Used by 36 of 3020 companies in this segment including Peace Collective , Tommy John and 7 others.

Most Used Project Management Vendors Among Apparel & Fashion Companies
Browse all Project Management vendors
Ranked#1of 2
on usage

Used by 525 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#2of 2
on usage

Used by 468 of 3020 companies in this segment including ISSEY MIYAKE INC. , 'IOLANI and 7 others.

Most Used Push Notifications Vendors Among Apparel & Fashion Companies
Browse all Push Notifications vendors
Ranked#1of 3
on usage

Used by 127 of 3020 companies in this segment including REPRESENT CLO , The Perfect Jean and 7 others.

 
Ranked#2of 3
on usage

Used by 48 of 3020 companies in this segment including Nominal , muscle republic and 7 others.

Ranked#3of 3
on usage

Used by 35 of 3020 companies in this segment including kesari exports pvt.ltd. , boutique mall and 7 others.

Most Used Reviews & Testimonials Vendors Among Apparel & Fashion Companies
Browse all Reviews & Testimonials vendors
Ranked#1of 3
on usage

Used by 180 of 3020 companies in this segment including SEA'SONS , GK Elite Sportswear and 7 others.

Ranked#2of 3
on usage

Used by 172 of 3020 companies in this segment including Hoodie Lab , kiragrace llc and 7 others.

Ranked#3of 3
on usage

Used by 127 of 3020 companies in this segment including REPRESENT CLO , simmi and 7 others.

Most Used Search Advertising Vendors Among Apparel & Fashion Companies
Browse all Search Advertising vendors
Ranked#1of 3
on usage

Used by 1945 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#2of 3
on usage

Used by 1053 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#3of 3
on usage

Used by 118 of 3020 companies in this segment including LeSportsac , Gay Pride Apparel and 7 others.

Most Used Social Media Advertising Vendors Among Apparel & Fashion Companies
Browse all Social Media Advertising vendors
Ranked#1of 6
on usage

Used by 2288 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#2of 6
on usage

Used by 1945 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#3of 6
on usage

Used by 1143 of 3020 companies in this segment including Andie , preownedweddingdresses.com and 7 others.

Ranked#4of 6
on usage

Used by 383 of 3020 companies in this segment including SEA'SONS , Z SUPPLY and 7 others.

Ranked#5of 6
on usage

Used by 282 of 3020 companies in this segment including REPRESENT CLO , ISSEY MIYAKE INC. and 7 others.

Ranked#6of 6
on usage

Used by 51 of 3020 companies in this segment including Pineapple Clothing , Peace Love World and 7 others.

Most Used Social Media Management Vendors Among Apparel & Fashion Companies
Browse all Social Media Management vendors
Ranked#1of 4
on usage

Used by 289 of 3020 companies in this segment including Z SUPPLY , YMI JEANS RETAIL and 7 others.

 
Ranked#2of 4
on usage

Used by 106 of 3020 companies in this segment including Buy4store.Com , om-frontend and 7 others.

Ranked#3of 4
on usage

Used by 62 of 3020 companies in this segment including Alex Crane , Okhtein and 7 others.

Ranked#4of 4
on usage

Used by 43 of 3020 companies in this segment including Zoic MTB Clothing , Shoes For Crews Europe and 7 others.

Most Used Tag Management Vendors Among Apparel & Fashion Companies
Browse all Tag Management vendors
Ranked#1of 3
on usage

Used by 2605 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#2of 3
on usage

Used by 73 of 3020 companies in this segment including Plugd , Fair Harbor and 7 others.

Ranked#3of 3
on usage

Used by 38 of 3020 companies in this segment including Tommy John , dc shoes and 7 others.

Most Used Television Advertising Vendors Among Apparel & Fashion Companies
Browse all Television Advertising vendors
 
Ranked#1of 2
on usage

Used by 66 of 3020 companies in this segment including Frederick's of Hollywood , Paper Planes and 7 others.

Ranked#2of 2
on usage

Used by 56 of 3020 companies in this segment including tru-spec , Sol Angeles and 7 others.

Most Used User Session Recording Vendors Among Apparel & Fashion Companies
Browse all User Session Recording vendors
Ranked#1of 5
on usage

Used by 762 of 3020 companies in this segment including Andie , preownedweddingdresses.com and 7 others.

Ranked#2of 5
on usage

Used by 470 of 3020 companies in this segment including Andie , Todd Shelton and 7 others.

Ranked#3of 5
on usage

Used by 93 of 3020 companies in this segment including Vélez , FableStreet and 7 others.

Ranked#4of 5
on usage

Used by 90 of 3020 companies in this segment including ISSEY MIYAKE INC. , tropic of c and 7 others.

Ranked#5of 5
on usage

Used by 41 of 3020 companies in this segment including Vélez , Victoria Beckham UK and 7 others.

Most Used Video Creation Vendors Among Apparel & Fashion Companies
Browse all Video Creation vendors
Ranked#1of 1
on usage

Used by 51 of 3020 companies in this segment including Alex Crane , ISSEY MIYAKE INC. and 7 others.

Most Used Video Hosting Vendors Among Apparel & Fashion Companies
Browse all Video Hosting vendors
Ranked#1of 3
on usage

Used by 350 of 3020 companies in this segment including Fam Brands/ Marika Fitness , REPRESENT CLO and 7 others.

Ranked#2of 3
on usage

Used by 184 of 3020 companies in this segment including Alex Crane , ISSEY MIYAKE INC. and 7 others.

Ranked#3of 3
on usage

Used by 51 of 3020 companies in this segment including Alex Crane , ISSEY MIYAKE INC. and 7 others.

Most Used Web & Mobile Analytics Vendors Among Apparel & Fashion Companies
Browse all Web & Mobile Analytics vendors
Ranked#1of 9
on usage

Used by 2538 of 3020 companies in this segment including Andie , preownedweddingdresses.com and 7 others.

Ranked#2of 9
on usage

Used by 762 of 3020 companies in this segment including Andie , preownedweddingdresses.com and 7 others.

Ranked#3of 9
on usage

Used by 96 of 3020 companies in this segment including tru-spec , Nine West and 7 others.

Ranked#4of 9
on usage

Used by 90 of 3020 companies in this segment including ISSEY MIYAKE INC. , tropic of c and 7 others.

Ranked#5of 9
on usage

Used by 79 of 3020 companies in this segment including Peace Collective , The Perfect Jean and 7 others.

 
Ranked#6of 9
on usage

Used by 59 of 3020 companies in this segment including Buy4store.Com , om-frontend and 7 others.

Most Used Website Builders Vendors Among Apparel & Fashion Companies
Browse all Website Builders vendors
Ranked#1of 6
on usage

Used by 1516 of 3020 companies in this segment including Andie , preownedweddingdresses.com and 7 others.

Ranked#2of 6
on usage

Used by 262 of 3020 companies in this segment including Andie , 10.DEEP® and 7 others.

Ranked#3of 6
on usage

Used by 92 of 3020 companies in this segment including Z SUPPLY , GK Elite Sportswear and 7 others.

Ranked#4of 6
on usage

Used by 59 of 3020 companies in this segment including Fam Brands/ Marika Fitness , Clothing Manufacturers in Los Angeles with Low Minimum, High Quality Products and 7 others.

Ranked#5of 6
on usage

Used by 36 of 3020 companies in this segment including GK Elite Sportswear , MIKI HOUSE USA and 7 others.

Ranked#6of 6
on usage

Used by 35 of 3020 companies in this segment including SEA'SONS , Peace Collective and 7 others.

Most Used Website Personalization Vendors Among Apparel & Fashion Companies
Browse all Website Personalization vendors
Ranked#1of 4
on usage

Used by 349 of 3020 companies in this segment including SEA'SONS , Z SUPPLY and 7 others.

 
Ranked#2of 4
on usage

Used by 128 of 3020 companies in this segment including avenue stores, llc , LeSportsac and 7 others.

Ranked#3of 4
on usage

Used by 41 of 3020 companies in this segment including Z SUPPLY , Tommy John and 7 others.

Ranked#4of 4
on usage

Used by 41 of 3020 companies in this segment including thedrop.com , Bcbgmaxazriagroup and 7 others.

Companies in the Apparel & Fashion Segment