Demand Generation Web Technologies Used by Research Companies

We are tracking 1312 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top Demand Generation web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Demand Generation Tools For Research Companies

This section shows what tools are used the most by Research companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used VendorsAdoption
 
#1 Google Analytics
Used by 972 / 1312 (74.09%) Research companies
#2 Google Tag Manager
Used by 970 / 1312 (73.93%) Research companies
#3 YouTube
Used by 406 / 1312 (30.95%) Research companies
 
#4 Facebook Ads
Used by 384 / 1312 (29.27%) Research companies
#5 Twitter
Used by 296 / 1312 (22.56%) Research companies
#6 Google Ads
Used by 273 / 1312 (20.81%) Research companies
#7 jQuery
Used by 254 / 1312 (19.36%) Research companies
#8 LinkedIn Ads
Used by 193 / 1312 (14.71%) Research companies
#9 Hotjar
Used by 160 / 1312 (12.2%) Research companies
#10 New Relic
Used by 122 / 1312 (9.3%) Research companies

Most Popular Demand Generation Tools for Research Companies by Category

This section shows top Demand Generation vendors broken out by category based on Research adoption.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used CRM Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 89 of 1312 companies in this segment including live action , Cz Biohub and 7 others.

Most Used Chat Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 18 of 1312 companies in this segment including instituto de investigación jurídica - unah , Universidad Nacional de Córdoba and 7 others.

Most Used Competitive Intelligence Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 95 of 1312 companies in this segment including united nations university , Population Council and 7 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Research Companies
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Ranked#1of 2
on usage

Used by 26 of 1312 companies in this segment including The Michael J. Fox Foundation for Parkinson's Research | Parkinson's Disease , Edstrom Industries and 7 others.

Ranked#2of 2
on usage

Used by 25 of 1312 companies in this segment including live action , hollins communications research institute and 7 others.

Most Used Customer Service Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 20 of 1312 companies in this segment including huntsman cancer institute , Patient-Centered Outcomes Research Institute ( Pcori ) and 7 others.

Most Used Data Management Vendors Among Research Companies
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Ranked#1of 6
on usage

Used by 50 of 1312 companies in this segment including ukrainian independent information agency , hollins communications research institute and 7 others.

Ranked#2of 6
on usage

Used by 46 of 1312 companies in this segment including Population Council , The Michael J. Fox Foundation for Parkinson's Research | Parkinson's Disease and 7 others.

Ranked#3of 6
on usage

Used by 43 of 1312 companies in this segment including ukrainian independent information agency , international society for pharmacoepidemiology and 7 others.

Ranked#4of 6
on usage

Used by 26 of 1312 companies in this segment including The Michael J. Fox Foundation for Parkinson's Research | Parkinson's Disease , Edstrom Industries and 7 others.

Ranked#5of 6
on usage

Used by 21 of 1312 companies in this segment including indiana university school of medicine , SEO Inkafarma and 7 others.

Ranked#6of 6
on usage

Used by 16 of 1312 companies in this segment including ukrainian independent information agency , scripps.edu and 7 others.

Most Used Data Providers Vendors Among Research Companies
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Ranked#1of 4
on usage

Used by 37 of 1312 companies in this segment including ukrainian independent information agency , Dolphin Research Center and 7 others.

Ranked#2of 4
on usage

Used by 33 of 1312 companies in this segment including star trinity limited , russian christian academy for the humanities and 7 others.

Ranked#3of 4
on usage

Used by 22 of 1312 companies in this segment including ukrainian independent information agency , Dolphin Research Center and 7 others.

Ranked#4of 4
on usage

Used by 14 of 1312 companies in this segment including Web of Science Group , RTI and 7 others.

Most Used Display & Programmatic Advertising Vendors Among Research Companies
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Ranked#1of 16
on usage

Used by 384 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , united nations university and 7 others.

Ranked#2of 16
on usage

Used by 273 of 1312 companies in this segment including Population Council , ukrainian independent information agency and 7 others.

Ranked#3of 16
on usage

Used by 193 of 1312 companies in this segment including united nations university , ukrainian independent information agency and 7 others.

 
Ranked#4of 16
on usage

Used by 95 of 1312 companies in this segment including united nations university , Population Council and 7 others.

Ranked#5of 16
on usage

Used by 43 of 1312 companies in this segment including ukrainian independent information agency , The Michael J. Fox Foundation for Parkinson's Research | Parkinson's Disease and 7 others.

Ranked#6of 16
on usage

Used by 37 of 1312 companies in this segment including ukrainian independent information agency , indiana university school of medicine and 7 others.

Most Used E-Commerce Carts Vendors Among Research Companies
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Ranked#1of 2
on usage

Used by 71 of 1312 companies in this segment including Numato Lab , System Dynamics Society and 7 others.

Ranked#2of 2
on usage

Used by 24 of 1312 companies in this segment including live action , thinkrobotics and 7 others.

Most Used Email Marketing Vendors Among Research Companies
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Ranked#1of 3
on usage

Used by 89 of 1312 companies in this segment including live action , Cz Biohub and 7 others.

Ranked#2of 3
on usage

Used by 39 of 1312 companies in this segment including united nations university , Population Council and 7 others.

 
Ranked#3of 3
on usage

Used by 34 of 1312 companies in this segment including Allentown, Llc , audit analytics and 7 others.

Most Used Interactive Content Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 71 of 1312 companies in this segment including CEPI , FHNW and 7 others.

Most Used Marketing Automation Platform Vendors Among Research Companies
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Ranked#1of 3
on usage

Used by 89 of 1312 companies in this segment including live action , Cz Biohub and 7 others.

Ranked#2of 3
on usage

Used by 39 of 1312 companies in this segment including united nations university , Population Council and 7 others.

 
Ranked#3of 3
on usage

Used by 34 of 1312 companies in this segment including Allentown, Llc , audit analytics and 7 others.

Most Used Native Advertising Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 17 of 1312 companies in this segment including Science 37 , SEO Inkafarma and 7 others.

Most Used Payment Processing Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 41 of 1312 companies in this segment including FoundMyFitness , GiveWell and 7 others.

Most Used Performance Monitoring Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 122 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , united nations university and 7 others.

Most Used Privacy & GDPR Vendors Among Research Companies
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Ranked#1of 2
on usage

Used by 38 of 1312 companies in this segment including Vrije Universiteit Amsterdam , Cz Biohub and 7 others.

Ranked#2of 2
on usage

Used by 35 of 1312 companies in this segment including Vrije Universiteit Amsterdam , CEPI and 7 others.

Most Used Product Analytics Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 17 of 1312 companies in this segment including La Jolla Institute For Immunology , Parker Institute for Cancer Immunotherapy and 7 others.

Most Used Project Management Vendors Among Research Companies
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Ranked#1of 2
on usage

Used by 254 of 1312 companies in this segment including united nations university , Vrije Universiteit Amsterdam and 7 others.

Ranked#2of 2
on usage

Used by 37 of 1312 companies in this segment including ukrainian independent information agency , indiana university school of medicine and 7 others.

Most Used Search Advertising Vendors Among Research Companies
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Ranked#1of 2
on usage

Used by 273 of 1312 companies in this segment including Population Council , ukrainian independent information agency and 7 others.

Ranked#2of 2
on usage

Used by 86 of 1312 companies in this segment including ukrainian independent information agency , flow research collective and 7 others.

Most Used Social Media Advertising Vendors Among Research Companies
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Ranked#1of 4
on usage

Used by 384 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , united nations university and 7 others.

Ranked#2of 4
on usage

Used by 273 of 1312 companies in this segment including Population Council , ukrainian independent information agency and 7 others.

Ranked#3of 4
on usage

Used by 193 of 1312 companies in this segment including united nations university , ukrainian independent information agency and 7 others.

Ranked#4of 4
on usage

Used by 20 of 1312 companies in this segment including wellesley centers for women , indiana university school of medicine and 7 others.

Most Used Social Media Management Vendors Among Research Companies
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Ranked#1of 4
on usage

Used by 296 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , Cz Biohub and 7 others.

 
Ranked#2of 4
on usage

Used by 105 of 1312 companies in this segment including united nations university , Population Council and 7 others.

Ranked#3of 4
on usage

Used by 96 of 1312 companies in this segment including medical university of lublin , The New York Stem Cell Foundation Research Institute and 7 others.

Ranked#4of 4
on usage

Used by 71 of 1312 companies in this segment including The Forsyth Institute , national documentation centre (ekt/nhrf) - eθνικό κέντρο τεκμηρίωσης and 7 others.

Most Used Tag Management Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 970 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , united nations university and 7 others.

Most Used Television Advertising Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 14 of 1312 companies in this segment including hollins communications research institute , indiana university school of medicine and 7 others.

Most Used User Session Recording Vendors Among Research Companies
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Ranked#1of 3
on usage

Used by 160 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , united nations university and 7 others.

Ranked#2of 3
on usage

Used by 53 of 1312 companies in this segment including ukrainian independent information agency , flow research collective and 7 others.

Ranked#3of 3
on usage

Used by 40 of 1312 companies in this segment including Population Council , Cz Biohub and 7 others.

Most Used Video Hosting Vendors Among Research Companies
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Ranked#1of 4
on usage

Used by 406 of 1312 companies in this segment including united nations university , Population Council and 7 others.

Ranked#2of 4
on usage

Used by 93 of 1312 companies in this segment including Cz Biohub , CEPI and 7 others.

Ranked#3of 4
on usage

Used by 18 of 1312 companies in this segment including Cz Biohub , dvm360.com and 7 others.

Ranked#4of 4
on usage

Used by 16 of 1312 companies in this segment including FoundMyFitness , AGB - Asia Gaming Brief and 7 others.

Most Used Web & Mobile Analytics Vendors Among Research Companies
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Ranked#1of 7
on usage

Used by 972 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , united nations university and 7 others.

Ranked#2of 7
on usage

Used by 160 of 1312 companies in this segment including Abdul Latif Jameel Poverty Action Lab (J-Pal) , united nations university and 7 others.

 
Ranked#3of 7
on usage

Used by 95 of 1312 companies in this segment including united nations university , Population Council and 7 others.

Ranked#4of 7
on usage

Used by 39 of 1312 companies in this segment including Population Council , Vrije Universiteit Amsterdam and 7 others.

Ranked#5of 7
on usage

Used by 27 of 1312 companies in this segment including united nations university , GiveWell and 7 others.

Ranked#6of 7
on usage

Used by 21 of 1312 companies in this segment including Universitat de Barcelona , Sitio Web Rectorado and 7 others.

Most Used Website Builders Vendors Among Research Companies
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Ranked#1of 2
on usage

Used by 24 of 1312 companies in this segment including live action , thinkrobotics and 7 others.

Ranked#2of 2
on usage

Used by 18 of 1312 companies in this segment including Blue Heron Research Partners , and 7 others.

Most Used Website Personalization Vendors Among Research Companies
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Ranked#1of 1
on usage

Used by 32 of 1312 companies in this segment including flow research collective , System Dynamics Society and 7 others.