Demand Generation Web Technologies Used by Public Relations And Communications Companies

We are tracking 474 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top Demand Generation web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Demand Generation Tools For Public Relations And Communications Companies

This section shows what tools are used the most by Public Relations And Communications companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used Vendors	Adoption
#1 Google Analytics	Used by 364 / 474 (76.79%) Public Relations And Communications companies
#2 Google Tag Manager	Used by 346 / 474 (73.0%) Public Relations And Communications companies
#3 Facebook Ads	Used by 166 / 474 (35.02%) Public Relations And Communications companies
#4 Google Ads	Used by 142 / 474 (29.96%) Public Relations And Communications companies
#5 LinkedIn Ads	Used by 118 / 474 (24.89%) Public Relations And Communications companies
#6 Twitter	Used by 87 / 474 (18.35%) Public Relations And Communications companies
#7 YouTube	Used by 76 / 474 (16.03%) Public Relations And Communications companies
#8 jQuery	Used by 63 / 474 (13.29%) Public Relations And Communications companies
#9 HubSpot	Used by 51 / 474 (10.76%) Public Relations And Communications companies
#10 Hotjar	Used by 46 / 474 (9.7%) Public Relations And Communications companies

Most Popular Demand Generation Tools for Public Relations And Communications Companies by Category

This section shows top Demand Generation vendors broken out by category based on Public Relations And Communications adoption.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used Account-Based Marketing Vendors Among Public Relations And Communications Companies

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Triblio

Ranked#1of 1
on usage

Used by 5 of 474 companies in this segment including Prime Research , Podium and 2 others.

Most Used CRM Vendors Among Public Relations And Communications Companies

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HubSpot

Ranked#1of 2
on usage

Used by 51 of 474 companies in this segment including Mwwpr , Wizikey and 7 others.

Sharpspring

Ranked#2of 2
on usage

Used by 5 of 474 companies in this segment including lewis global communications , Shift Communications and 2 others.

Most Used Call Analytics & Telephony Vendors Among Public Relations And Communications Companies

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CallRail

Ranked#1of 1
on usage

Used by 6 of 474 companies in this segment including the denver folklore center , Community First Foundation and 3 others.

Most Used Chat Vendors Among Public Relations And Communications Companies

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Intercom

Ranked#1of 3
on usage

Used by 9 of 474 companies in this segment including Coverage Books , PRNEWS and 6 others.

Drift

Ranked#2of 3
on usage

Used by 7 of 474 companies in this segment including Lakewood Ranch , lewis global communications and 4 others.

Tawk.to

Ranked#3of 3
on usage

Used by 7 of 474 companies in this segment including supernewsroom , خدمات العلاقات العامة والتسويق الرقمي في تركيا 2P and 4 others.

Most Used Competitive Intelligence Vendors Among Public Relations And Communications Companies

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Moat

Ranked#1of 1
on usage

Used by 30 of 474 companies in this segment including Subject Matter , cannon beach chamber and 7 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Public Relations And Communications Companies

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Tapad

Ranked#1of 2
on usage

Used by 15 of 474 companies in this segment including Museum of Idaho , PRNEWS and 7 others.

Salesforce Audience Studio

Ranked#2of 2
on usage

Used by 7 of 474 companies in this segment including The Luxury Spot , Community First Foundation and 4 others.

Most Used Customer Service Vendors Among Public Relations And Communications Companies

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Intercom

Ranked#1of 2
on usage

Used by 9 of 474 companies in this segment including Coverage Books , PRNEWS and 6 others.

Zendesk

Ranked#2of 2
on usage

Used by 8 of 474 companies in this segment including Pressat , Podium and 5 others.

Most Used Data Management Vendors Among Public Relations And Communications Companies

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The Trade Desk

Ranked#1of 7
on usage

Used by 28 of 474 companies in this segment including International Association of Business Communicators IABC , Prime Research and 7 others.

Adobe Audience Manager

Ranked#2of 7
on usage

Used by 22 of 474 companies in this segment including pan german motors ltd., bmw importer , Prime Research and 7 others.

Lotame

Ranked#3of 7
on usage

Used by 22 of 474 companies in this segment including savin communication private limited , International Association of Business Communicators IABC and 7 others.

Oracle DMP

Ranked#4of 7
on usage

Used by 14 of 474 companies in this segment including International Association of Business Communicators IABC , Museum of Idaho and 7 others.

Simpli.fi

Ranked#5of 7
on usage

Used by 11 of 474 companies in this segment including International Association of Business Communicators IABC , Museum of Idaho and 7 others.

Salesforce Audience Studio

Ranked#6of 7
on usage

Used by 7 of 474 companies in this segment including The Luxury Spot , Community First Foundation and 4 others.

Most Used Data Providers Vendors Among Public Relations And Communications Companies

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TowerData

Ranked#1of 4
on usage

Used by 21 of 474 companies in this segment including International Association of Business Communicators IABC , Museum of Idaho and 7 others.

LiveRamp

Ranked#2of 4
on usage

Used by 12 of 474 companies in this segment including Museum of Idaho , PRNEWS and 7 others.

ZoomInfo

Ranked#3of 4
on usage

Used by 9 of 474 companies in this segment including Prime Research , Ruder Finn and 6 others.

Yandex

Ranked#4of 4
on usage

Used by 9 of 474 companies in this segment including Mediatoolkit , Официальный сайт Администрации ГО г. Уфа Республики Башкортостан and 6 others.

Most Used Display & Programmatic Advertising Vendors Among Public Relations And Communications Companies

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Facebook Ads

Ranked#1of 30
on usage

Used by 166 of 474 companies in this segment including PRmoment.com , UER | Università Europea di Roma and 7 others.

Google Ads

Ranked#2of 30
on usage

Used by 142 of 474 companies in this segment including Lakewood Ranch , Mwwpr and 7 others.

LinkedIn Ads

Ranked#3of 30
on usage

Used by 118 of 474 companies in this segment including Mwwpr , Wizikey and 7 others.

Moat

Ranked#4of 30
on usage

Used by 30 of 474 companies in this segment including Subject Matter , cannon beach chamber and 7 others.

Verizon Media

Ranked#5of 30
on usage

Used by 27 of 474 companies in this segment including pan german motors ltd., bmw importer , lewis global communications and 7 others.

OpenX

Ranked#6of 30
on usage

Used by 25 of 474 companies in this segment including lewis global communications , Museum of Idaho and 7 others.

Most Used E-Commerce Carts Vendors Among Public Relations And Communications Companies

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WooCommerce

Ranked#1of 2
on usage

Used by 18 of 474 companies in this segment including Author Marketing Experts, Inc. , Museum of Idaho and 7 others.

Shopify

Ranked#2of 2
on usage

Used by 8 of 474 companies in this segment including Sugar Paper , Body Ecology and 5 others.

Most Used Email Marketing Vendors Among Public Relations And Communications Companies

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HubSpot

Ranked#1of 6
on usage

Used by 51 of 474 companies in this segment including Mwwpr , Wizikey and 7 others.

MailChimp

Ranked#2of 6
on usage

Used by 16 of 474 companies in this segment including Ruder Finn , nancy marshall communications and 7 others.

Pardot

Ranked#3of 6
on usage

Used by 9 of 474 companies in this segment including Burrellesluce , Pan Communications and 6 others.

ActiveCampaign

Ranked#4of 6
on usage

Used by 9 of 474 companies in this segment including the speaker lab , eReleases and 6 others.

Klaviyo

Ranked#5of 6
on usage

Used by 6 of 474 companies in this segment including Sugar Paper , Body Ecology and 3 others.

Oracle Eloqua

Ranked#6of 6
on usage

Used by 5 of 474 companies in this segment including Gorkana , Prime Research and 2 others.

Most Used Interactive Content Vendors Among Public Relations And Communications Companies

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Gravity Forms

Ranked#1of 1
on usage

Used by 45 of 474 companies in this segment including Lakewood Ranch , Mwwpr and 7 others.

Most Used Landing Page Optimization Vendors Among Public Relations And Communications Companies

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Unbounce

Ranked#1of 1
on usage

Used by 5 of 474 companies in this segment including PRnews.IO , eReleases and 2 others.

Most Used Marketing Automation Platform Vendors Among Public Relations And Communications Companies

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HubSpot

Ranked#1of 4
on usage

Used by 51 of 474 companies in this segment including Mwwpr , Wizikey and 7 others.

MailChimp

Ranked#2of 4
on usage

Used by 16 of 474 companies in this segment including Ruder Finn , nancy marshall communications and 7 others.

Pardot

Ranked#3of 4
on usage

Used by 9 of 474 companies in this segment including Burrellesluce , Pan Communications and 6 others.

Oracle Eloqua

Ranked#4of 4
on usage

Used by 5 of 474 companies in this segment including Gorkana , Prime Research and 2 others.

Most Used Native Advertising Vendors Among Public Relations And Communications Companies

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Disqus

Ranked#1of 4
on usage

Used by 11 of 474 companies in this segment including PRNEWS , Shoreline Media Group and 7 others.

Outbrain

Ranked#2of 4
on usage

Used by 11 of 474 companies in this segment including PRNEWS , Body Ecology and 7 others.

Taboola

Ranked#3of 4
on usage

Used by 8 of 474 companies in this segment including Shoreline Media Group , Hip & Healthy and 5 others.

Bidtellect

Ranked#4of 4
on usage

Used by 5 of 474 companies in this segment including Shoreline Media Group , Canadian Energy Centre and 2 others.

Most Used PR Vendors Among Public Relations And Communications Companies

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PR Newswire

Ranked#1of 1
on usage

Used by 5 of 474 companies in this segment including Prime Research , Cision and 2 others.

Most Used Payment Processing Vendors Among Public Relations And Communications Companies

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Stripe

Ranked#1of 1
on usage

Used by 10 of 474 companies in this segment including UpMyInfluence: B2B lead generation agency | Podcast Services | Sales Systems , Ace Media and 7 others.

Most Used Performance Monitoring Vendors Among Public Relations And Communications Companies

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New Relic

Ranked#1of 2
on usage

Used by 22 of 474 companies in this segment including PRNEWS , Finn Partners and 7 others.

Sentry

Ranked#2of 2
on usage

Used by 5 of 474 companies in this segment including UpMyInfluence: B2B lead generation agency | Podcast Services | Sales Systems , Mediatoolkit and 2 others.

Most Used Privacy & GDPR Vendors Among Public Relations And Communications Companies

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CookieLaw

Ranked#1of 3
on usage

Used by 24 of 474 companies in this segment including Gorkana , Prime Research and 7 others.

CookieBot

Ranked#2of 3
on usage

Used by 7 of 474 companies in this segment including UER | Università Europea di Roma , next 15 and 4 others.

OneTrust

Ranked#3of 3
on usage

Used by 6 of 474 companies in this segment including Prime Research , 名古屋テレビ【メ～テレ】 and 3 others.

Most Used Product Analytics Vendors Among Public Relations And Communications Companies

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Heap Inc

Ranked#1of 2
on usage

Used by 6 of 474 companies in this segment including Gorkana , Prime Research and 3 others.

Pendo

Ranked#2of 2
on usage

Used by 6 of 474 companies in this segment including Prime Research , Podium and 3 others.

Most Used Project Management Vendors Among Public Relations And Communications Companies

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jQuery

Ranked#1of 2
on usage

Used by 63 of 474 companies in this segment including PRmoment.com , UER | Università Europea di Roma and 7 others.

Rubicon Project

Ranked#2of 2
on usage

Used by 23 of 474 companies in this segment including lewis global communications , Museum of Idaho and 7 others.

Most Used Push Notifications Vendors Among Public Relations And Communications Companies

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OneSignal

Ranked#1of 1
on usage

Used by 5 of 474 companies in this segment including Theinfong , Travel & Hospitality Awards and 2 others.

Most Used Reviews & Testimonials Vendors Among Public Relations And Communications Companies

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G2 Crowd

Ranked#1of 1
on usage

Used by 6 of 474 companies in this segment including Coverage Books , Muck Rack and 3 others.

Most Used Sales Automation Vendors Among Public Relations And Communications Companies

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Drift

Ranked#1of 1
on usage

Used by 7 of 474 companies in this segment including Lakewood Ranch , lewis global communications and 4 others.

Most Used Search Advertising Vendors Among Public Relations And Communications Companies

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Google Ads

Ranked#1of 2
on usage

Used by 142 of 474 companies in this segment including Lakewood Ranch , Mwwpr and 7 others.

Bing Ads

Ranked#2of 2
on usage

Used by 35 of 474 companies in this segment including UpMyInfluence: B2B lead generation agency | Podcast Services | Sales Systems , خدمات العلاقات العامة والتسويق الرقمي في تركيا 2P and 7 others.

Most Used Social Media Advertising Vendors Among Public Relations And Communications Companies

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Facebook Ads

Ranked#1of 5
on usage

Used by 166 of 474 companies in this segment including PRmoment.com , UER | Università Europea di Roma and 7 others.

Google Ads

Ranked#2of 5
on usage

Used by 142 of 474 companies in this segment including Lakewood Ranch , Mwwpr and 7 others.

LinkedIn Ads

Ranked#3of 5
on usage

Used by 118 of 474 companies in this segment including Mwwpr , Wizikey and 7 others.

Pinterest Business

Ranked#4of 5
on usage

Used by 15 of 474 companies in this segment including Lakewood Ranch , Mwwpr and 7 others.

Instagram

Ranked#5of 5
on usage

Used by 6 of 474 companies in this segment including Kaplow , Université de Tours and 3 others.

Most Used Social Media Management Vendors Among Public Relations And Communications Companies

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Twitter

Ranked#1of 4
on usage

Used by 87 of 474 companies in this segment including Paramount PR , PRmoment.com and 7 others.

AddThis

Ranked#2of 4
on usage

Used by 35 of 474 companies in this segment including Subject Matter , lewis global communications and 7 others.

AddToAny

Ranked#3of 4
on usage

Used by 25 of 474 companies in this segment including UER | Università Europea di Roma , Burrellesluce and 7 others.

ShareThis

Ranked#4of 4
on usage

Used by 15 of 474 companies in this segment including supernewsroom , savin communication private limited and 7 others.

Most Used Tag Management Vendors Among Public Relations And Communications Companies

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Google Tag Manager

Ranked#1of 1
on usage

Used by 346 of 474 companies in this segment including Paramount PR , PRmoment.com and 7 others.

Most Used User Session Recording Vendors Among Public Relations And Communications Companies

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Hotjar

Ranked#1of 4
on usage

Used by 46 of 474 companies in this segment including Subject Matter , Coverage Books and 7 others.

Microsoft Clarity

Ranked#2of 4
on usage

Used by 19 of 474 companies in this segment including UpMyInfluence: B2B lead generation agency | Podcast Services | Sales Systems , خدمات العلاقات العامة والتسويق الرقمي في تركيا 2P and 7 others.

Crazy Egg

Ranked#3of 4
on usage

Used by 9 of 474 companies in this segment including federal financial institutions examination council , PRNEWS and 6 others.

Mouseflow

Ranked#4of 4
on usage

Used by 7 of 474 companies in this segment including Cohn & Wolfe , Muck Rack and 4 others.

Most Used Video Hosting Vendors Among Public Relations And Communications Companies

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YouTube

Ranked#1of 3
on usage

Used by 76 of 474 companies in this segment including UER | Università Europea di Roma , Reputation Squad and 7 others.

Vimeo

Ranked#2of 3
on usage

Used by 44 of 474 companies in this segment including PRmoment.com , UER | Università Europea di Roma and 7 others.

Wistia

Ranked#3of 3
on usage

Used by 9 of 474 companies in this segment including Coverage Books , axia public relations and 6 others.

Most Used Visitor Tracking Vendors Among Public Relations And Communications Companies

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Leadfeeder

Ranked#1of 3
on usage

Used by 10 of 474 companies in this segment including Pan Communications , CustomScoop and 7 others.

Intent IQ

Ranked#2of 3
on usage

Used by 8 of 474 companies in this segment including Museum of Idaho , Shoreline Media Group and 5 others.

Lead Forensics

Ranked#3of 3
on usage

Used by 5 of 474 companies in this segment including Sard Verbinnen & Co , Media Frenzy Global and 2 others.

Most Used Web & Mobile Analytics Vendors Among Public Relations And Communications Companies

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Google Analytics

Ranked#1of 5
on usage

Used by 364 of 474 companies in this segment including Paramount PR , PRmoment.com and 7 others.

Hotjar

Ranked#2of 5
on usage

Used by 46 of 474 companies in this segment including Subject Matter , Coverage Books and 7 others.

Moat

Ranked#3of 5
on usage

Used by 30 of 474 companies in this segment including Subject Matter , cannon beach chamber and 7 others.

Quantcast

Ranked#4of 5
on usage

Used by 19 of 474 companies in this segment including Subject Matter , cannon beach chamber and 7 others.

Adobe

Ranked#5of 5
on usage

Used by 10 of 474 companies in this segment including pan german motors ltd., bmw importer , International Association of Business Communicators IABC and 7 others.

Most Used Website Builders Vendors Among Public Relations And Communications Companies

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Squarespace

Ranked#1of 3
on usage

Used by 24 of 474 companies in this segment including IABC Waterloo , Pressfriendly and 7 others.

Shopify

Ranked#2of 3
on usage

Used by 8 of 474 companies in this segment including Sugar Paper , Body Ecology and 5 others.

Wix

Ranked#3of 3
on usage

Used by 7 of 474 companies in this segment including Melrose PR , TECHMarket and 4 others.

Most Used Website Personalization Vendors Among Public Relations And Communications Companies

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Google Optimize

Ranked#1of 1
on usage

Used by 5 of 474 companies in this segment including the speaker lab , eReleases and 2 others.

Companies in the Public Relations And Communications Segment

We're tracking 474 companies in this segment. You can browse up to the first 100 matching companies below.

Company	Company Segments
10 to 1 public relations	Public Relations And Communications
3BL Media	Social Media Management , Demand Generation , Top 100,000 Sites - United States
5w public relations	Top 100,000 Sites - United States , North America - 100+ Employees , Public Relations And Communications
Ace Media	PR , Demand Generation , Public Relations And Communications
Action Global Communications	Public Relations And Communications
acumen media intelligence	Public Relations And Communications
Adfactors PR	Public Relations And Communications
Adventure.Travel	Public Relations And Communications
aetoswire	Public Relations And Communications
akhbar rasmi \| اخبار رسمی	Public Relations And Communications
Alexander	North America - 100+ Employees , Public Relations And Communications
Allison+Partners	North America - 100+ Employees , Public Relations And Communications
Altama	Public Relations And Communications
anlp international cic	Public Relations And Communications
Another Company	Public Relations And Communications
Antenna Group	North America - 100+ Employees , Public Relations And Communications
Apco Worldwide	North America - 100+ Employees , Public Relations And Communications
Argyle	North America - 100+ Employees , Public Relations And Communications
Ascension Parish Government	North America - 100+ Employees , Public Relations And Communications
astro yatra	Public Relations And Communications