Demand Generation Web Technologies Used by Motor Vehicles & Parts Companies

We are tracking 20 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top Demand Generation web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Demand Generation Tools For Motor Vehicles & Parts Companies

This section shows what tools are used the most by Motor Vehicles & Parts companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used Vendors	Adoption
#1 Google Tag Manager	Used by 17 / 20 (85.0%) Motor Vehicles & Parts companies
#2 Google Analytics	Used by 16 / 20 (80.0%) Motor Vehicles & Parts companies
#3 Google Ads	Used by 10 / 20 (50.0%) Motor Vehicles & Parts companies
#4 Adobe Audience Manager	Used by 10 / 20 (50.0%) Motor Vehicles & Parts companies
#5 New Relic	Used by 10 / 20 (50.0%) Motor Vehicles & Parts companies
#6 Facebook Ads	Used by 8 / 20 (40.0%) Motor Vehicles & Parts companies
#7 Adobe	Used by 8 / 20 (40.0%) Motor Vehicles & Parts companies
#8 Verizon Media	Used by 7 / 20 (35.0%) Motor Vehicles & Parts companies
#9 CookieLaw	Used by 7 / 20 (35.0%) Motor Vehicles & Parts companies
#10 Rubicon Project	Used by 6 / 20 (30.0%) Motor Vehicles & Parts companies

Most Popular Demand Generation Tools for Motor Vehicles & Parts Companies by Category

This section shows top Demand Generation vendors broken out by category based on Motor Vehicles & Parts adoption.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used Applicant Tracking System Vendors Among Motor Vehicles & Parts Companies

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iCIMS

Ranked#1of 1
on usage

Used by 1 of 20 companies in this segment including LCI Industries.

Most Used CRM Vendors Among Motor Vehicles & Parts Companies

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HubSpot

Ranked#1of 2
on usage

Used by 2 of 20 companies in this segment including Lear Corporation and Cooper-Standard Holdings Inc..

Sharpspring

Ranked#2of 2
on usage

Used by 1 of 20 companies in this segment including Allison Transmission Holdings, Inc..

Most Used Call Analytics & Telephony Vendors Among Motor Vehicles & Parts Companies

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Elevar

Ranked#1of 2
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

CallTrackingMetrics

Ranked#2of 2
on usage

Used by 1 of 20 companies in this segment including LCI Industries.

Most Used Chat Vendors Among Motor Vehicles & Parts Companies

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iPerceptions

Ranked#1of 3
on usage

Used by 3 of 20 companies in this segment including The Goodyear Tire & Rubber Company , Cooper Tire & Rubber Company and Ford Motor Company.

LiveChat

Ranked#2of 3
on usage

Used by 1 of 20 companies in this segment including Cooper Tire & Rubber Company.

Liveperson

Ranked#3of 3
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Competitive Intelligence Vendors Among Motor Vehicles & Parts Companies

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Moat

Ranked#1of 1
on usage

Used by 4 of 20 companies in this segment including Lear Corporation , The Goodyear Tire & Rubber Company and 1 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Motor Vehicles & Parts Companies

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Tapad

Ranked#1of 5
on usage

Used by 2 of 20 companies in this segment including Thor Industries, Inc. and LCI Industries.

Salesforce Customer 360

Ranked#2of 5
on usage

Used by 2 of 20 companies in this segment including Ford Motor Company and LCI Industries.

BlueConic

Ranked#3of 5
on usage

Used by 1 of 20 companies in this segment including Allison Transmission Holdings, Inc..

Salesforce Audience Studio

Ranked#4of 5
on usage

Used by 1 of 20 companies in this segment including REV Group, Inc..

Tealium

Ranked#5of 5
on usage

Used by 1 of 20 companies in this segment including Cooper Tire & Rubber Company.

Most Used Customer Service Vendors Among Motor Vehicles & Parts Companies

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iPerceptions

Ranked#1of 1
on usage

Used by 3 of 20 companies in this segment including The Goodyear Tire & Rubber Company , Cooper Tire & Rubber Company and Ford Motor Company.

Most Used Data Management Vendors Among Motor Vehicles & Parts Companies

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Adobe Audience Manager

Ranked#1of 7
on usage

Used by 10 of 20 companies in this segment including Thor Industries, Inc. , Allison Transmission Holdings, Inc. and 7 others.

Oracle DMP

Ranked#2of 7
on usage

Used by 5 of 20 companies in this segment including Thor Industries, Inc. , REV Group, Inc. and 2 others.

The Trade Desk

Ranked#3of 7
on usage

Used by 5 of 20 companies in this segment including REV Group, Inc. , The Goodyear Tire & Rubber Company and 2 others.

Lotame

Ranked#4of 7
on usage

Used by 2 of 20 companies in this segment including Thor Industries, Inc. and The Goodyear Tire & Rubber Company.

Salesforce Customer 360

Ranked#5of 7
on usage

Used by 2 of 20 companies in this segment including Ford Motor Company and LCI Industries.

Salesforce Audience Studio

Ranked#6of 7
on usage

Used by 1 of 20 companies in this segment including REV Group, Inc..

Most Used Data Providers Vendors Among Motor Vehicles & Parts Companies

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TowerData

Ranked#1of 4
on usage

Used by 4 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Thor Industries, Inc. and 1 others.

LiveRamp

Ranked#2of 4
on usage

Used by 2 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. and Cooper Tire & Rubber Company.

TransUnion

Ranked#3of 4
on usage

Used by 1 of 20 companies in this segment including LCI Industries.

QuoteMedia

Ranked#4of 4
on usage

Used by 1 of 20 companies in this segment including BorgWarner Inc..

Most Used Display & Programmatic Advertising Vendors Among Motor Vehicles & Parts Companies

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Google Ads

Ranked#1of 24
on usage

Used by 10 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Allison Transmission Holdings, Inc. and 7 others.

Facebook Ads

Ranked#2of 24
on usage

Used by 8 of 20 companies in this segment including Tower International, Inc. , American Axle & Manufacturing Holdings, Inc. and 5 others.

Verizon Media

Ranked#3of 24
on usage

Used by 7 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Allison Transmission Holdings, Inc. and 4 others.

Rubicon Project

Ranked#4of 24
on usage

Used by 6 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Allison Transmission Holdings, Inc. and 3 others.

LinkedIn Ads

Ranked#5of 24
on usage

Used by 5 of 20 companies in this segment including Lear Corporation , Dana Incorporated and 2 others.

PubMatic

Ranked#6of 24
on usage

Used by 4 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Thor Industries, Inc. and 1 others.

Most Used E-Commerce Carts Vendors Among Motor Vehicles & Parts Companies

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Shopify

Ranked#1of 1
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Email Marketing Vendors Among Motor Vehicles & Parts Companies

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HubSpot

Ranked#1of 5
on usage

Used by 2 of 20 companies in this segment including Lear Corporation and Cooper-Standard Holdings Inc..

Drip

Ranked#2of 5
on usage

Used by 1 of 20 companies in this segment including Thor Industries, Inc..

Pardot

Ranked#3of 5
on usage

Used by 1 of 20 companies in this segment including WABCO Holdings Inc..

AVADA Commerce

Ranked#4of 5
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

MailChimp

Ranked#5of 5
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Employee Advocacy Vendors Among Motor Vehicles & Parts Companies

Browse all Employee Advocacy vendors

SAP SuccessFactors

Ranked#1of 1
on usage

Used by 4 of 20 companies in this segment including REV Group, Inc. , Lear Corporation and 1 others.

Most Used Interactive Content Vendors Among Motor Vehicles & Parts Companies

Browse all Interactive Content vendors

MovableInk

Ranked#1of 1
on usage

Used by 1 of 20 companies in this segment including The Goodyear Tire & Rubber Company.

Most Used Landing Page Optimization Vendors Among Motor Vehicles & Parts Companies

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optimizely

Ranked#1of 1
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Marketing Automation Platform Vendors Among Motor Vehicles & Parts Companies

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HubSpot

Ranked#1of 4
on usage

Used by 2 of 20 companies in this segment including Lear Corporation and Cooper-Standard Holdings Inc..

Pardot

Ranked#2of 4
on usage

Used by 1 of 20 companies in this segment including WABCO Holdings Inc..

AVADA Commerce

Ranked#3of 4
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

MailChimp

Ranked#4of 4
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Native Advertising Vendors Among Motor Vehicles & Parts Companies

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Outbrain

Ranked#1of 3
on usage

Used by 2 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. and The Goodyear Tire & Rubber Company.

AdYouLike

Ranked#2of 3
on usage

Used by 1 of 20 companies in this segment including The Goodyear Tire & Rubber Company.

Nativo

Ranked#3of 3
on usage

Used by 1 of 20 companies in this segment including The Goodyear Tire & Rubber Company.

Most Used PR Vendors Among Motor Vehicles & Parts Companies

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Cision

Ranked#1of 3
on usage

Used by 2 of 20 companies in this segment including Thor Industries, Inc. and Ford Motor Company.

Business Wire

Ranked#2of 3
on usage

Used by 1 of 20 companies in this segment including Allison Transmission Holdings, Inc..

PR Newswire

Ranked#3of 3
on usage

Used by 1 of 20 companies in this segment including Tenneco Inc..

Most Used Performance Monitoring Vendors Among Motor Vehicles & Parts Companies

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New Relic

Ranked#1of 3
on usage

Used by 10 of 20 companies in this segment including Thor Industries, Inc. , Allison Transmission Holdings, Inc. and 7 others.

Sentry

Ranked#2of 3
on usage

Used by 1 of 20 companies in this segment including Tesla, Inc..

Dynatrace

Ranked#3of 3
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Popup & Form Builders Vendors Among Motor Vehicles & Parts Companies

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Sleeknote

Ranked#1of 1
on usage

Used by 1 of 20 companies in this segment including Thor Industries, Inc..

Most Used Privacy & GDPR Vendors Among Motor Vehicles & Parts Companies

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CookieLaw

Ranked#1of 4
on usage

Used by 7 of 20 companies in this segment including Thor Industries, Inc. , The Goodyear Tire & Rubber Company and 4 others.

CookieBot

Ranked#2of 4
on usage

Used by 5 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , REV Group, Inc. and 2 others.

Evidon

Ranked#3of 4
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

OneTrust

Ranked#4of 4
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Project Management Vendors Among Motor Vehicles & Parts Companies

Browse all Project Management vendors

Rubicon Project

Ranked#1of 2
on usage

Used by 6 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Allison Transmission Holdings, Inc. and 3 others.

jQuery

Ranked#2of 2
on usage

Used by 5 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Allison Transmission Holdings, Inc. and 2 others.

Most Used Reviews & Testimonials Vendors Among Motor Vehicles & Parts Companies

Browse all Reviews & Testimonials vendors

PowerReviews

Ranked#1of 1
on usage

Used by 1 of 20 companies in this segment including The Goodyear Tire & Rubber Company.

Most Used Search Advertising Vendors Among Motor Vehicles & Parts Companies

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Google Ads

Ranked#1of 2
on usage

Used by 10 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Allison Transmission Holdings, Inc. and 7 others.

Bing Ads

Ranked#2of 2
on usage

Used by 5 of 20 companies in this segment including Thor Industries, Inc. , The Goodyear Tire & Rubber Company and 2 others.

Most Used Social Media Advertising Vendors Among Motor Vehicles & Parts Companies

Browse all Social Media Advertising vendors

Google Ads

Ranked#1of 5
on usage

Used by 10 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Allison Transmission Holdings, Inc. and 7 others.

Facebook Ads

Ranked#2of 5
on usage

Used by 8 of 20 companies in this segment including Tower International, Inc. , American Axle & Manufacturing Holdings, Inc. and 5 others.

LinkedIn Ads

Ranked#3of 5
on usage

Used by 5 of 20 companies in this segment including Lear Corporation , Dana Incorporated and 2 others.

Pinterest Business

Ranked#4of 5
on usage

Used by 1 of 20 companies in this segment including Thor Industries, Inc..

Snapchat

Ranked#5of 5
on usage

Used by 1 of 20 companies in this segment including LCI Industries.

Most Used Social Media Management Vendors Among Motor Vehicles & Parts Companies

Browse all Social Media Management vendors

AddThis

Ranked#1of 6
on usage

Used by 5 of 20 companies in this segment including Allison Transmission Holdings, Inc. , Lear Corporation and 2 others.

Twitter

Ranked#2of 6
on usage

Used by 5 of 20 companies in this segment including Allison Transmission Holdings, Inc. , Lear Corporation and 2 others.

AddToAny

Ranked#3of 6
on usage

Used by 2 of 20 companies in this segment including REV Group, Inc. and Visteon Corporation.

ShareThis

Ranked#4of 6
on usage

Used by 2 of 20 companies in this segment including The Goodyear Tire & Rubber Company and Ford Motor Company.

Sprinklr

Ranked#5of 6
on usage

Used by 1 of 20 companies in this segment including Cooper Tire & Rubber Company.

Juicer

Ranked#6of 6
on usage

Used by 1 of 20 companies in this segment including WABCO Holdings Inc..

Most Used Surveys Vendors Among Motor Vehicles & Parts Companies

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Medallia

Ranked#1of 1
on usage

Used by 2 of 20 companies in this segment including The Goodyear Tire & Rubber Company and Ford Motor Company.

Most Used Tag Management Vendors Among Motor Vehicles & Parts Companies

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Google Tag Manager

Ranked#1of 2
on usage

Used by 17 of 20 companies in this segment including Tower International, Inc. , American Axle & Manufacturing Holdings, Inc. and 7 others.

Tealium

Ranked#2of 2
on usage

Used by 1 of 20 companies in this segment including Cooper Tire & Rubber Company.

Most Used Television Advertising Vendors Among Motor Vehicles & Parts Companies

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Nielsen

Ranked#1of 1
on usage

Used by 2 of 20 companies in this segment including Thor Industries, Inc. and Ford Motor Company.

Most Used User Session Recording Vendors Among Motor Vehicles & Parts Companies

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Hotjar

Ranked#1of 3
on usage

Used by 6 of 20 companies in this segment including Thor Industries, Inc. , Allison Transmission Holdings, Inc. and 3 others.

Mouseflow

Ranked#2of 3
on usage

Used by 2 of 20 companies in this segment including Lear Corporation and Ford Motor Company.

Microsoft Clarity

Ranked#3of 3
on usage

Used by 1 of 20 companies in this segment including Cooper-Standard Holdings Inc..

Most Used Video Creation Vendors Among Motor Vehicles & Parts Companies

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Kaltura

Ranked#1of 1
on usage

Used by 1 of 20 companies in this segment including LCI Industries.

Most Used Video Hosting Vendors Among Motor Vehicles & Parts Companies

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YouTube

Ranked#1of 3
on usage

Used by 5 of 20 companies in this segment including American Axle & Manufacturing Holdings, Inc. , Thor Industries, Inc. and 2 others.

Brightcove

Ranked#2of 3
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Kaltura

Ranked#3of 3
on usage

Used by 1 of 20 companies in this segment including LCI Industries.

Most Used Web & Mobile Analytics Vendors Among Motor Vehicles & Parts Companies

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Google Analytics

Ranked#1of 6
on usage

Used by 16 of 20 companies in this segment including Tower International, Inc. , American Axle & Manufacturing Holdings, Inc. and 7 others.

Adobe

Ranked#2of 6
on usage

Used by 8 of 20 companies in this segment including Allison Transmission Holdings, Inc. , Lear Corporation and 5 others.

Hotjar

Ranked#3of 6
on usage

Used by 6 of 20 companies in this segment including Thor Industries, Inc. , Allison Transmission Holdings, Inc. and 3 others.

Moat

Ranked#4of 6
on usage

Used by 4 of 20 companies in this segment including Lear Corporation , The Goodyear Tire & Rubber Company and 1 others.

ContentSquare

Ranked#5of 6
on usage

Used by 2 of 20 companies in this segment including The Goodyear Tire & Rubber Company and LCI Industries.

Piwik Pro

Ranked#6of 6
on usage

Used by 1 of 20 companies in this segment including WABCO Holdings Inc..

Most Used Website Builders Vendors Among Motor Vehicles & Parts Companies

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Prismic

Ranked#1of 2
on usage

Used by 1 of 20 companies in this segment including Thor Industries, Inc..

Shopify

Ranked#2of 2
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Most Used Website Personalization Vendors Among Motor Vehicles & Parts Companies

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Google Optimize

Ranked#1of 2
on usage

Used by 1 of 20 companies in this segment including Thor Industries, Inc..

Nosto

Ranked#2of 2
on usage

Used by 1 of 20 companies in this segment including Ford Motor Company.

Companies in the Motor Vehicles & Parts Segment

We're tracking 20 companies in this segment. You can browse up to the first 100 matching companies below.

Company	Company Segments
Allison Transmission Holdings, Inc.	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
American Axle & Manufacturing Holdings, Inc.	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
Autoliv, Inc.	Fortune 1000 , Motor Vehicles & Parts , Automotive
BorgWarner Inc.	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
Cooper-Standard Holdings Inc.	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
Cooper Tire & Rubber Company	Fortune 1000 , Motor Vehicles & Parts , Top 100,000 Sites - United States
Dana Incorporated	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
Ford Motor Company	Fortune 1000 , Motor Vehicles & Parts , Top 1000 Sites - United States
General Motors Company	Fortune 1000 , Motor Vehicles & Parts , Top 10000 Sites - United States
LCI Industries	Fortune 1000 , Motor Vehicles & Parts , Top 100,000 Sites - United States
Lear Corporation	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
Meritor Inc.	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
REV Group, Inc.	Fortune 1000 , Motor Vehicles & Parts , Top 100,000 Sites - United States
Tenneco Inc.	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
Tesla, Inc.	Fortune 1000 , Motor Vehicles & Parts , Top 1000 Sites - United States
The Goodyear Tire & Rubber Company	Fortune 1000 , Motor Vehicles & Parts , Top 100,000 Sites - United States
Thor Industries, Inc.	Fortune 1000 , Motor Vehicles & Parts , Top 100,000 Sites - United States
Tower International, Inc.	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
Visteon Corporation	Fortune 1000 , Motor Vehicles & Parts , North America - 100+ Employees
WABCO Holdings Inc.	Fortune 1000 , Motor Vehicles & Parts , Automotive