Demand Generation Web Technologies Used by Marketing And Advertising Companies

We are tracking 8220 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top Demand Generation web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Demand Generation Tools For Marketing And Advertising Companies

This section shows what tools are used the most by Marketing And Advertising companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used Vendors	Adoption
#1 Google Tag Manager	Used by 6729 / 8220 (81.86%) Marketing And Advertising companies
#2 Google Analytics	Used by 6492 / 8220 (78.98%) Marketing And Advertising companies
#3 Facebook Ads	Used by 4031 / 8220 (49.04%) Marketing And Advertising companies
#4 Google Ads	Used by 3529 / 8220 (42.93%) Marketing And Advertising companies
#5 LinkedIn Ads	Used by 2596 / 8220 (31.58%) Marketing And Advertising companies
#6 HubSpot	Used by 1695 / 8220 (20.62%) Marketing And Advertising companies
#7 Hotjar	Used by 1434 / 8220 (17.45%) Marketing And Advertising companies
#8 YouTube	Used by 1241 / 8220 (15.1%) Marketing And Advertising companies
#9 Twitter	Used by 1225 / 8220 (14.9%) Marketing And Advertising companies
#10 Bing Ads	Used by 1141 / 8220 (13.88%) Marketing And Advertising companies

Most Popular Demand Generation Tools for Marketing And Advertising Companies by Category

This section shows top Demand Generation vendors broken out by category based on Marketing And Advertising adoption.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used Appointment Scheduling Vendors Among Marketing And Advertising Companies

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Calendly

Ranked#1of 1
on usage

Used by 160 of 8220 companies in this segment including Omg National , Local Business Marketing Solutions and 7 others.

Most Used CRM Vendors Among Marketing And Advertising Companies

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HubSpot

Ranked#1of 3
on usage

Used by 1695 of 8220 companies in this segment including snappy kraken , DeanHouston+ and 7 others.

Zoho

Ranked#2of 3
on usage

Used by 136 of 8220 companies in this segment including vcommission media private limited , Agentur Junges Herz and 7 others.

Sharpspring

Ranked#3of 3
on usage

Used by 132 of 8220 companies in this segment including SSDM , LaFleur Marketing and 7 others.

Most Used Call Analytics & Telephony Vendors Among Marketing And Advertising Companies

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CallRail

Ranked#1of 1
on usage

Used by 179 of 8220 companies in this segment including human marketing , Logical Position and 7 others.

Most Used Chat Vendors Among Marketing And Advertising Companies

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Intercom

Ranked#1of 4
on usage

Used by 324 of 8220 companies in this segment including CallAction , Jelli and 7 others.

Tawk.to

Ranked#2of 4
on usage

Drift

Ranked#3of 4
on usage

Used by 168 of 8220 companies in this segment including marketing automation canada , LiveRamp and 7 others.

LiveChat

Ranked#4of 4
on usage

Used by 114 of 8220 companies in this segment including Logical Position , click2mail and 7 others.

Most Used Competitive Intelligence Vendors Among Marketing And Advertising Companies

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Moat

Ranked#1of 1
on usage

Used by 277 of 8220 companies in this segment including adventure media group , Style Weekly and 7 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Marketing And Advertising Companies

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Tapad

Ranked#1of 3
on usage

Used by 292 of 8220 companies in this segment including BreatheHeavy | Exhale , Mobuzz and 7 others.

Segment

Ranked#2of 3
on usage

Used by 186 of 8220 companies in this segment including mitash digital , LaFleur Marketing and 7 others.

Salesforce Audience Studio

Ranked#3of 3
on usage

Used by 183 of 8220 companies in this segment including HipLatina , AltaVista Strategic Partners and 7 others.

Most Used Customer Service Vendors Among Marketing And Advertising Companies

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Intercom

Ranked#1of 2
on usage

Used by 324 of 8220 companies in this segment including CallAction , Jelli and 7 others.

Zendesk

Ranked#2of 2
on usage

Used by 240 of 8220 companies in this segment including Skylead , clickmeter and 7 others.

Most Used Data Management Vendors Among Marketing And Advertising Companies

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The Trade Desk

Ranked#1of 8
on usage

Used by 458 of 8220 companies in this segment including Feedonomics , BreatheHeavy | Exhale and 7 others.

Lotame

Ranked#2of 8
on usage

Used by 352 of 8220 companies in this segment including Mobuzz , Fully Promoted and 7 others.

Adobe Audience Manager

Ranked#3of 8
on usage

Used by 338 of 8220 companies in this segment including Feedonomics , BreatheHeavy | Exhale and 7 others.

Oracle DMP

Ranked#4of 8
on usage

Used by 258 of 8220 companies in this segment including Feedonomics , Mobuzz and 7 others.

Salesforce Audience Studio

Ranked#5of 8
on usage

Used by 183 of 8220 companies in this segment including HipLatina , AltaVista Strategic Partners and 7 others.

Simpli.fi

Ranked#6of 8
on usage

Used by 138 of 8220 companies in this segment including Fully Promoted , nextbizdoor.com - shop, dealers, manufacture india, b2b, import/export business listing in india and 7 others.

Most Used Data Providers Vendors Among Marketing And Advertising Companies

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TowerData

Ranked#1of 5
on usage

Used by 574 of 8220 companies in this segment including CallAction , marketing automation canada and 7 others.

LiveRamp

Ranked#2of 5
on usage

Used by 361 of 8220 companies in this segment including CallAction , LiveRamp and 7 others.

ZoomInfo

Ranked#3of 5
on usage

Used by 249 of 8220 companies in this segment including Feedonomics , LaFleur Marketing and 7 others.

Yandex

Ranked#4of 5
on usage

Used by 201 of 8220 companies in this segment including SEO Marketer , Platform.Io and 7 others.

Clearbit

Ranked#5of 5
on usage

Used by 152 of 8220 companies in this segment including Care2 , Upfluence and 7 others.

Most Used Display & Programmatic Advertising Vendors Among Marketing And Advertising Companies

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Facebook Ads

Ranked#1of 26
on usage

Used by 4031 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

Google Ads

Ranked#2of 26
on usage

Used by 3529 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

LinkedIn Ads

Ranked#3of 26
on usage

Used by 2596 of 8220 companies in this segment including snappy kraken , CallAction and 7 others.

Verizon Media

Ranked#4of 26
on usage

Used by 709 of 8220 companies in this segment including CallAction , SSDM and 7 others.

OpenX

Ranked#5of 26
on usage

Used by 624 of 8220 companies in this segment including CallAction , SSDM and 7 others.

Rubicon Project

Ranked#6of 26
on usage

Used by 623 of 8220 companies in this segment including CallAction , SSDM and 7 others.

Most Used E-Commerce Carts Vendors Among Marketing And Advertising Companies

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WooCommerce

Ranked#1of 2
on usage

Used by 344 of 8220 companies in this segment including marketing automation canada , mitash digital and 7 others.

Shopify

Ranked#2of 2
on usage

Used by 95 of 8220 companies in this segment including Half Price Printing , iMapping and 7 others.

Most Used Email Marketing Vendors Among Marketing And Advertising Companies

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HubSpot

Ranked#1of 6
on usage

Used by 1695 of 8220 companies in this segment including snappy kraken , DeanHouston+ and 7 others.

ActiveCampaign

Ranked#2of 6
on usage

Used by 324 of 8220 companies in this segment including snappy kraken , CallAction and 7 others.

MailChimp

Ranked#3of 6
on usage

Used by 263 of 8220 companies in this segment including nergal türkiye , marketapts.com and 7 others.

Pardot

Ranked#4of 6
on usage

Used by 223 of 8220 companies in this segment including Creativedrive , PredictHQ and 7 others.

Marketo

Ranked#5of 6
on usage

Used by 160 of 8220 companies in this segment including marketing automation canada , LiveRamp and 7 others.

Klaviyo

Ranked#6of 6
on usage

Used by 100 of 8220 companies in this segment including Live Your Message , Half Price Printing and 7 others.

Most Used Interactive Content Vendors Among Marketing And Advertising Companies

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Gravity Forms

Ranked#1of 1
on usage

Used by 662 of 8220 companies in this segment including O'Brien et al. Advertising , mitash digital and 7 others.

Most Used Landing Page Optimization Vendors Among Marketing And Advertising Companies

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VWO

Ranked#1of 2
on usage

Used by 138 of 8220 companies in this segment including LiveRamp , DigitalZap and 7 others.

Unbounce

Ranked#2of 2
on usage

Used by 124 of 8220 companies in this segment including snappy kraken , clickmeter and 7 others.

Most Used Marketing Automation Platform Vendors Among Marketing And Advertising Companies

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HubSpot

Ranked#1of 4
on usage

Used by 1695 of 8220 companies in this segment including snappy kraken , DeanHouston+ and 7 others.

MailChimp

Ranked#2of 4
on usage

Used by 263 of 8220 companies in this segment including nergal türkiye , marketapts.com and 7 others.

Pardot

Ranked#3of 4
on usage

Used by 223 of 8220 companies in this segment including Creativedrive , PredictHQ and 7 others.

Marketo

Ranked#4of 4
on usage

Used by 160 of 8220 companies in this segment including marketing automation canada , LiveRamp and 7 others.

Most Used Native Advertising Vendors Among Marketing And Advertising Companies

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Outbrain

Ranked#1of 4
on usage

Used by 339 of 8220 companies in this segment including CallAction , LiveRamp and 7 others.

Disqus

Ranked#2of 4
on usage

Used by 162 of 8220 companies in this segment including clickmeter , The Red and Black and 7 others.

Taboola

Ranked#3of 4
on usage

Used by 125 of 8220 companies in this segment including Feedonomics , Aberdeen News and 7 others.

Quora for Business

Ranked#4of 4
on usage

Used by 84 of 8220 companies in this segment including PredictHQ , Webvork and 7 others.

Most Used Payment Processing Vendors Among Marketing And Advertising Companies

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Stripe

Ranked#1of 1
on usage

Used by 288 of 8220 companies in this segment including Skylead , CallAction and 7 others.

Most Used Performance Monitoring Vendors Among Marketing And Advertising Companies

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New Relic

Ranked#1of 1
on usage

Used by 497 of 8220 companies in this segment including LiveRamp , Feedonomics and 7 others.

Most Used Popup & Form Builders Vendors Among Marketing And Advertising Companies

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OptInMonster

Ranked#1of 2
on usage

Used by 210 of 8220 companies in this segment including Leadtail , One Click SEO and 7 others.

SuMo

Ranked#2of 2
on usage

Used by 91 of 8220 companies in this segment including human marketing , Matchnode and 7 others.

Most Used Privacy & GDPR Vendors Among Marketing And Advertising Companies

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CookieLaw

Ranked#1of 2
on usage

Used by 264 of 8220 companies in this segment including Feedonomics , Aberdeen News and 7 others.

CookieBot

Ranked#2of 2
on usage

Used by 158 of 8220 companies in this segment including Creativedrive , Zalster and 7 others.

Most Used Product Analytics Vendors Among Marketing And Advertising Companies

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Mixpanel

Ranked#1of 2
on usage

Used by 124 of 8220 companies in this segment including LaFleur Marketing , click2mail and 7 others.

Heap Inc

Ranked#2of 2
on usage

Used by 99 of 8220 companies in this segment including PredictHQ , Blue Green and 7 others.

Most Used Project Management Vendors Among Marketing And Advertising Companies

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jQuery

Ranked#1of 2
on usage

Used by 865 of 8220 companies in this segment including clickmeter , mitash digital and 7 others.

Rubicon Project

Ranked#2of 2
on usage

Used by 623 of 8220 companies in this segment including CallAction , SSDM and 7 others.

Most Used Push Notifications Vendors Among Marketing And Advertising Companies

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OneSignal

Ranked#1of 1
on usage

Used by 140 of 8220 companies in this segment including nichemarket , Social Media Pro and 7 others.

Most Used Reviews & Testimonials Vendors Among Marketing And Advertising Companies

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G2 Crowd

Ranked#1of 1
on usage

Used by 113 of 8220 companies in this segment including Feedonomics , Chamaileon.io and 7 others.

Most Used Sales Automation Vendors Among Marketing And Advertising Companies

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Drift

Ranked#1of 1
on usage

Used by 168 of 8220 companies in this segment including marketing automation canada , LiveRamp and 7 others.

Most Used Search Advertising Vendors Among Marketing And Advertising Companies

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Google Ads

Ranked#1of 4
on usage

Used by 3529 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

Bing Ads

Ranked#2of 4
on usage

Used by 1141 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

Click Cease

Ranked#3of 4
on usage

Used by 167 of 8220 companies in this segment including Igniyte International , OuterBox and 7 others.

Quora for Business

Ranked#4of 4
on usage

Used by 84 of 8220 companies in this segment including PredictHQ , Webvork and 7 others.

Most Used Social Media Advertising Vendors Among Marketing And Advertising Companies

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Facebook Ads

Ranked#1of 4
on usage

Used by 4031 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

Google Ads

Ranked#2of 4
on usage

Used by 3529 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

LinkedIn Ads

Ranked#3of 4
on usage

Used by 2596 of 8220 companies in this segment including snappy kraken , CallAction and 7 others.

Pinterest Business

Ranked#4of 4
on usage

Used by 302 of 8220 companies in this segment including nichemarket , indi and 7 others.

Most Used Social Media Management Vendors Among Marketing And Advertising Companies

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Twitter

Ranked#1of 4
on usage

Used by 1225 of 8220 companies in this segment including CallAction , SSDM and 7 others.

AddThis

Ranked#2of 4
on usage

Used by 451 of 8220 companies in this segment including SSDM , LaFleur Marketing and 7 others.

ShareThis

Ranked#3of 4
on usage

Used by 235 of 8220 companies in this segment including clickmeter , Propelrr and 7 others.

AddToAny

Ranked#4of 4
on usage

Used by 215 of 8220 companies in this segment including Boston Digital , Feedonomics and 7 others.

Most Used Tag Management Vendors Among Marketing And Advertising Companies

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Google Tag Manager

Ranked#1of 2
on usage

Used by 6729 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

Segment

Ranked#2of 2
on usage

Used by 186 of 8220 companies in this segment including mitash digital , LaFleur Marketing and 7 others.

Most Used Television Advertising Vendors Among Marketing And Advertising Companies

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Nielsen

Ranked#1of 1
on usage

Used by 142 of 8220 companies in this segment including Fully Promoted , LaFleur Marketing and 7 others.

Most Used User Session Recording Vendors Among Marketing And Advertising Companies

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Hotjar

Ranked#1of 4
on usage

Used by 1434 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

Microsoft Clarity

Ranked#2of 4
on usage

Used by 730 of 8220 companies in this segment including Skylead , Boston Digital and 7 others.

Crazy Egg

Ranked#3of 4
on usage

Used by 277 of 8220 companies in this segment including Boston Digital , LiveRamp and 7 others.

Mouseflow

Ranked#4of 4
on usage

Used by 95 of 8220 companies in this segment including Marketing Architects , Shootsta and 7 others.

Most Used Video Hosting Vendors Among Marketing And Advertising Companies

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YouTube

Ranked#1of 3
on usage

Used by 1241 of 8220 companies in this segment including Skylead , CallAction and 7 others.

Vimeo

Ranked#2of 3
on usage

Used by 724 of 8220 companies in this segment including Creativedrive , Boston Digital and 7 others.

Wistia

Ranked#3of 3
on usage

Used by 271 of 8220 companies in this segment including snappy kraken , nichemarket and 7 others.

Most Used Visitor Tracking Vendors Among Marketing And Advertising Companies

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Leadfeeder

Ranked#1of 2
on usage

Used by 320 of 8220 companies in this segment including DigitalOye , O'Brien et al. Advertising and 7 others.

Intent IQ

Ranked#2of 2
on usage

Used by 85 of 8220 companies in this segment including BreatheHeavy | Exhale , Fully Promoted and 7 others.

Most Used Web & Mobile Analytics Vendors Among Marketing And Advertising Companies

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Google Analytics

Ranked#1of 6
on usage

Used by 6492 of 8220 companies in this segment including Skylead , CallAction and 7 others.

Hotjar

Ranked#2of 6
on usage

Used by 1434 of 8220 companies in this segment including snappy kraken , Skylead and 7 others.

Moat

Ranked#3of 6
on usage

Used by 277 of 8220 companies in this segment including adventure media group , Style Weekly and 7 others.

Quantcast

Ranked#4of 6
on usage

Used by 262 of 8220 companies in this segment including BreatheHeavy | Exhale , Style Weekly and 7 others.

FullStory

Ranked#5of 6
on usage

Used by 127 of 8220 companies in this segment including Trone Brand Energy , TikTok and 7 others.

Mixpanel

Ranked#6of 6
on usage

Used by 124 of 8220 companies in this segment including LaFleur Marketing , click2mail and 7 others.

Most Used Website Builders Vendors Among Marketing And Advertising Companies

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Squarespace

Ranked#1of 3
on usage

Used by 191 of 8220 companies in this segment including BreatheHeavy | Exhale , The Creative Exchange and 7 others.

Shopify

Ranked#2of 3
on usage

Used by 95 of 8220 companies in this segment including Half Price Printing , iMapping and 7 others.

Wix

Ranked#3of 3
on usage

Used by 88 of 8220 companies in this segment including adamatic inc , Gcmg New Sept and 7 others.

Most Used Website Personalization Vendors Among Marketing And Advertising Companies

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Google Optimize

Ranked#1of 2
on usage

Used by 359 of 8220 companies in this segment including All Response Media , human marketing and 7 others.

NitroPack

Ranked#2of 2
on usage

Used by 143 of 8220 companies in this segment including marketing automation canada , creative media technology and 7 others.

Companies in the Marketing And Advertising Segment

We're tracking 8220 companies in this segment. You can browse up to the first 100 matching companies below.

Company	Company Segments
https://netrocket.com.ua/	Marketing And Advertising
https://pakar.co.id/	Marketing And Advertising
https://www.sakhtemoon.com/	Marketing And Advertising
https://aranads.com/	Marketing And Advertising
https://mobile-business.by/	Marketing And Advertising
https://epic-webdesign.com/	Marketing And Advertising
https://loganmedia.mobi/	Marketing And Advertising
https://www.e-dialog.at/	Marketing And Advertising
https://getcodeless.com/	Marketing And Advertising
https://www.zagma.ir/	Marketing And Advertising
https://comet.com.br/	Marketing And Advertising
https://megaphonemarketing.com.au/	Marketing And Advertising
https://hodes.com	Marketing And Advertising
https://reson8.com	Marketing And Advertising
https://winecountry.com	Marketing And Advertising
https://xune.solutions/	Marketing And Advertising
https://berimtour.com/	Marketing And Advertising
https://maed.ru/	Marketing And Advertising
http://adsweets.ru/	Marketing And Advertising
애드오피	Marketing And Advertising