Demand Generation Web Technologies Used by Cosmetics Companies

We are tracking 957 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top Demand Generation web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Demand Generation Tools For Cosmetics Companies

This section shows what tools are used the most by Cosmetics companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used VendorsAdoption
 
#1 Google Analytics
Used by 792 / 957 (82.76%) Cosmetics companies
#2 Google Tag Manager
Used by 785 / 957 (82.03%) Cosmetics companies
 
#3 Facebook Ads
Used by 706 / 957 (73.77%) Cosmetics companies
#4 Google Ads
Used by 585 / 957 (61.13%) Cosmetics companies
#5 Shopify
Used by 432 / 957 (45.14%) Cosmetics companies
#6 Klaviyo
Used by 381 / 957 (39.81%) Cosmetics companies
#7 Pinterest Business
Used by 341 / 957 (35.63%) Cosmetics companies
 
#8 Bing Ads
Used by 293 / 957 (30.62%) Cosmetics companies
#9 Hotjar
Used by 239 / 957 (24.97%) Cosmetics companies
#10 Tapad
Used by 174 / 957 (18.18%) Cosmetics companies

Most Popular Demand Generation Tools for Cosmetics Companies by Category

This section shows top Demand Generation vendors broken out by category based on Cosmetics adoption.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used Affiliate Marketing Vendors Among Cosmetics Companies
Browse all Affiliate Marketing vendors
Ranked#1of 8
on usage

Used by 112 of 957 companies in this segment including Peppy Co US , Curaloe USA and 7 others.

Ranked#2of 8
on usage

Used by 58 of 957 companies in this segment including Colleen Rothschild Beauty , Nudestix and 7 others.

Ranked#3of 8
on usage

Used by 49 of 957 companies in this segment including Dermalogica , Colleen Rothschild Beauty and 7 others.

Ranked#4of 8
on usage

Used by 44 of 957 companies in this segment including Peppy Co US , Curaloe USA and 7 others.

Ranked#5of 8
on usage

Used by 26 of 957 companies in this segment including LXMI , drunk elephant and 7 others.

Ranked#6of 8
on usage

Used by 14 of 957 companies in this segment including DedCool , LoveLula and 7 others.

Most Used CRM Vendors Among Cosmetics Companies
Browse all CRM vendors
Ranked#1of 3
on usage

Used by 35 of 957 companies in this segment including Skin Creamery , Peppy Co US and 7 others.

Ranked#2of 3
on usage

Used by 18 of 957 companies in this segment including drunk elephant , Cnd and 7 others.

Ranked#3of 3
on usage

Used by 14 of 957 companies in this segment including School of Natural Skincare , look fabulous forever and 7 others.

Most Used Call Analytics & Telephony Vendors Among Cosmetics Companies
Browse all Call Analytics & Telephony vendors
Ranked#1of 1
on usage

Used by 24 of 957 companies in this segment including Dermalogica , Dr. Brandt Skincare and 7 others.

Most Used Chat Vendors Among Cosmetics Companies
Browse all Chat vendors
Ranked#1of 6
on usage

Used by 24 of 957 companies in this segment including Laura Geller Beauty , salon services & supplies and 7 others.

Ranked#2of 6
on usage

Used by 22 of 957 companies in this segment including skoah , Smile Sciences and 7 others.

Ranked#3of 6
on usage

Used by 17 of 957 companies in this segment including Youth To The People , MAC Cosmetics - Official Site and 7 others.

Ranked#4of 6
on usage

Used by 14 of 957 companies in this segment including School of Natural Skincare , look fabulous forever and 7 others.

Ranked#5of 6
on usage

Used by 13 of 957 companies in this segment including Mashmoshem Indonesia , Dexe-Official Website-Dexe Com and 7 others.

Ranked#6of 6
on usage

Used by 11 of 957 companies in this segment including Glow Recipe , Beauty By Earth | Organic & Natural Beauty Products and 7 others.

Most Used Competitive Intelligence Vendors Among Cosmetics Companies
Browse all Competitive Intelligence vendors
 
Ranked#1of 1
on usage

Used by 24 of 957 companies in this segment including Cnd , Inveda and 7 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Cosmetics Companies
Browse all Customer Data Platforms (CDPs) vendors
Ranked#1of 4
on usage

Used by 174 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#2of 4
on usage

Used by 32 of 957 companies in this segment including Colleen Rothschild Beauty , Erno Laszlo and 7 others.

Ranked#3of 4
on usage

Used by 14 of 957 companies in this segment including murad uk , MAC Cosmetics - Official Site and 7 others.

Ranked#4of 4
on usage

Used by 11 of 957 companies in this segment including Image Skincare Online , Fur and 7 others.

Most Used Customer Service Vendors Among Cosmetics Companies
Browse all Customer Service vendors
Ranked#1of 2
on usage

Used by 96 of 957 companies in this segment including Space NK , Dermalogica and 7 others.

Ranked#2of 2
on usage

Used by 87 of 957 companies in this segment including Colleen Rothschild Beauty , Nudestix and 7 others.

Most Used Data Management Vendors Among Cosmetics Companies
Browse all Data Management vendors
Ranked#1of 5
on usage

Used by 108 of 957 companies in this segment including Laura Geller Beauty , Colleen Rothschild Beauty and 7 others.

Ranked#2of 5
on usage

Used by 100 of 957 companies in this segment including Laura Geller Beauty , Colleen Rothschild Beauty and 7 others.

Ranked#3of 5
on usage

Used by 91 of 957 companies in this segment including Laura Geller Beauty , Colleen Rothschild Beauty and 7 others.

Ranked#4of 5
on usage

Used by 32 of 957 companies in this segment including Colleen Rothschild Beauty , Erno Laszlo and 7 others.

Ranked#5of 5
on usage

Used by 26 of 957 companies in this segment including Laura Geller Beauty , Specktra: The online community for beauty and 7 others.

Most Used Data Providers Vendors Among Cosmetics Companies
Browse all Data Providers vendors
Ranked#1of 4
on usage

Used by 111 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#2of 4
on usage

Used by 44 of 957 companies in this segment including Erno Laszlo , Specktra: The online community for beauty and 7 others.

Ranked#3of 4
on usage

Used by 30 of 957 companies in this segment including murad uk , Go-To Skin Care and 7 others.

Ranked#4of 4
on usage

Used by 27 of 957 companies in this segment including sugaring factory™ , farmasius.com and 7 others.

Most Used Direct Mail & Gifting Vendors Among Cosmetics Companies
Browse all Direct Mail & Gifting vendors
Ranked#1of 1
on usage

Used by 26 of 957 companies in this segment including Glow Recipe , skoah and 7 others.

Most Used Display & Programmatic Advertising Vendors Among Cosmetics Companies
Browse all Display & Programmatic Advertising vendors
Ranked#1of 29
on usage

Used by 706 of 957 companies in this segment including Ultrasun , Skin Creamery and 7 others.

Ranked#2of 29
on usage

Used by 585 of 957 companies in this segment including Skin Creamery , Dermalogica and 7 others.

Ranked#3of 29
on usage

Used by 147 of 957 companies in this segment including Laura Geller Beauty , Colleen Rothschild Beauty and 7 others.

Ranked#4of 29
on usage

Used by 136 of 957 companies in this segment including Colleen Rothschild Beauty , Erno Laszlo and 7 others.

Ranked#5of 29
on usage

Used by 132 of 957 companies in this segment including Laura Geller Beauty , Colleen Rothschild Beauty and 7 others.

Ranked#6of 29
on usage

Used by 123 of 957 companies in this segment including Colleen Rothschild Beauty , Erno Laszlo and 7 others.

Most Used E-Commerce Carts Vendors Among Cosmetics Companies
Browse all E-Commerce Carts vendors
Ranked#1of 16
on usage

Used by 432 of 957 companies in this segment including Skin Creamery , Dermalogica and 7 others.

Ranked#2of 16
on usage

Used by 124 of 957 companies in this segment including Dermalogica , Peppy Co US and 7 others.

Ranked#3of 16
on usage

Used by 74 of 957 companies in this segment including Space NK , Dermalogica and 7 others.

Ranked#4of 16
on usage

Used by 70 of 957 companies in this segment including Skin Creamery , Laura Geller Beauty and 7 others.

Ranked#5of 16
on usage

Used by 69 of 957 companies in this segment including Laura Geller Beauty , Glow Recipe and 7 others.

Ranked#6of 16
on usage

Used by 63 of 957 companies in this segment including MZ Skin , cew uk and 7 others.

Most Used Email Marketing Vendors Among Cosmetics Companies
Browse all Email Marketing vendors
Ranked#1of 8
on usage

Used by 381 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#2of 8
on usage

Used by 90 of 957 companies in this segment including Glow Recipe , oxyglow cosmetics and 7 others.

Ranked#3of 8
on usage

Used by 35 of 957 companies in this segment including Skin Creamery , Peppy Co US and 7 others.

Ranked#4of 8
on usage

Used by 26 of 957 companies in this segment including Curaloe USA , OUAI and 7 others.

Ranked#5of 8
on usage

Used by 21 of 957 companies in this segment including Skin Creamery , dot & key skincare and 7 others.

Ranked#6of 8
on usage

Used by 13 of 957 companies in this segment including MAC Cosmetics - Official Site , Aveda and 7 others.

Most Used Influencer Marketing Vendors Among Cosmetics Companies
Browse all Influencer Marketing vendors
Ranked#1of 1
on usage

Used by 18 of 957 companies in this segment including As I Am , feelunique.com and 7 others.

Most Used Interactive Content Vendors Among Cosmetics Companies
Browse all Interactive Content vendors
Ranked#1of 2
on usage

Used by 28 of 957 companies in this segment including Beauty Heroes , Glow Recipe and 7 others.

Ranked#2of 2
on usage

Used by 14 of 957 companies in this segment including drunk elephant , Sunday Riley and 7 others.

Most Used Landing Page Optimization Vendors Among Cosmetics Companies
Browse all Landing Page Optimization vendors
VWO logo
VWO
Ranked#1of 3
on usage

Used by 15 of 957 companies in this segment including bossy beauty , Fur and 7 others.

Ranked#2of 3
on usage

Used by 15 of 957 companies in this segment including SoulTree , vanity wagon and 7 others.

Ranked#3of 3
on usage

Used by 12 of 957 companies in this segment including yves rocher central europe , murad uk and 7 others.

Most Used Marketing Automation Platform Vendors Among Cosmetics Companies
Browse all Marketing Automation Platform vendors
Ranked#1of 3
on usage

Used by 90 of 957 companies in this segment including Glow Recipe , oxyglow cosmetics and 7 others.

Ranked#2of 3
on usage

Used by 35 of 957 companies in this segment including Skin Creamery , Peppy Co US and 7 others.

Ranked#3of 3
on usage

Used by 12 of 957 companies in this segment including Sugarlash PRO , scentido niche perfumery and 7 others.

Most Used Native Advertising Vendors Among Cosmetics Companies
Browse all Native Advertising vendors
Ranked#1of 6
on usage

Used by 125 of 957 companies in this segment including Laura Geller Beauty , Colleen Rothschild Beauty and 7 others.

Ranked#2of 6
on usage

Used by 67 of 957 companies in this segment including Colleen Rothschild Beauty , Erno Laszlo and 7 others.

Ranked#3of 6
on usage

Used by 65 of 957 companies in this segment including Colleen Rothschild Beauty , Erno Laszlo and 7 others.

Ranked#4of 6
on usage

Used by 30 of 957 companies in this segment including Peppy Co US , Jack Black and 7 others.

Ranked#5of 6
on usage

Used by 18 of 957 companies in this segment including Sunday Riley , ZitSticka and 7 others.

Ranked#6of 6
on usage

Used by 11 of 957 companies in this segment including Beauty Heroes , Glow Recipe and 7 others.

Most Used Payment Processing Vendors Among Cosmetics Companies
Browse all Payment Processing vendors
Ranked#1of 2
on usage

Used by 28 of 957 companies in this segment including Curaloe USA , Dr. Brandt Skincare and 7 others.

Ranked#2of 2
on usage

Used by 25 of 957 companies in this segment including Beauty Heroes , cew uk and 7 others.

Most Used Performance Monitoring Vendors Among Cosmetics Companies
Browse all Performance Monitoring vendors
Ranked#1of 3
on usage

Used by 49 of 957 companies in this segment including feelunique.com , OUAI and 7 others.

Ranked#2of 3
on usage

Used by 11 of 957 companies in this segment including Erno Laszlo , As I Am and 7 others.

Ranked#3of 3
on usage

Used by 10 of 957 companies in this segment including Dermalogica , Beauty Heroes and 7 others.

Most Used Popup & Form Builders Vendors Among Cosmetics Companies
Browse all Popup & Form Builders vendors
Ranked#1of 3
on usage

Used by 17 of 957 companies in this segment including As I Am , Patyka and 7 others.

Ranked#2of 3
on usage

Used by 13 of 957 companies in this segment including MZ Skin , Althea Global and 7 others.

Ranked#3of 3
on usage

Used by 13 of 957 companies in this segment including Sugarlash PRO , CLOVE + HALLOW and 7 others.

Most Used Privacy & GDPR Vendors Among Cosmetics Companies
Browse all Privacy & GDPR vendors
Ranked#1of 5
on usage

Used by 89 of 957 companies in this segment including kenzo parfums , melt cosmetics and 7 others.

Ranked#2of 5
on usage

Used by 25 of 957 companies in this segment including feelunique.com , guerlain and 7 others.

Ranked#3of 5
on usage

Used by 24 of 957 companies in this segment including Space NK , vita as and 7 others.

Ranked#4of 5
on usage

Used by 12 of 957 companies in this segment including Dr. Brandt Skincare , Mazi and 7 others.

Ranked#5of 5
on usage

Used by 12 of 957 companies in this segment including Patyka , Yope and 7 others.

Most Used Product Analytics Vendors Among Cosmetics Companies
Browse all Product Analytics vendors
Ranked#1of 1
on usage

Used by 18 of 957 companies in this segment including Sugarlash PRO , bossy beauty and 7 others.

Most Used Project Management Vendors Among Cosmetics Companies
Browse all Project Management vendors
Ranked#1of 2
on usage

Used by 136 of 957 companies in this segment including Colleen Rothschild Beauty , Erno Laszlo and 7 others.

Ranked#2of 2
on usage

Used by 131 of 957 companies in this segment including Dermalogica , skoah and 7 others.

Most Used Push Notifications Vendors Among Cosmetics Companies
Browse all Push Notifications vendors
Ranked#1of 2
on usage

Used by 38 of 957 companies in this segment including Skin Creamery , Sugarlash PRO and 7 others.

Ranked#2of 2
on usage

Used by 14 of 957 companies in this segment including Sunday Riley , focallure bangladesh and 7 others.

Most Used Referral Marketing Vendors Among Cosmetics Companies
Browse all Referral Marketing vendors
Ranked#1of 1
on usage

Used by 10 of 957 companies in this segment including HAUS LABORATORIES , Cover Fx Skincare Inc and 7 others.

Most Used Reviews & Testimonials Vendors Among Cosmetics Companies
Browse all Reviews & Testimonials vendors
Ranked#1of 4
on usage

Used by 54 of 957 companies in this segment including DedCool , Kopari Beauty and 7 others.

Ranked#2of 4
on usage

Used by 53 of 957 companies in this segment including Peppy Co US , skoah and 7 others.

Ranked#3of 4
on usage

Used by 42 of 957 companies in this segment including miin korean cosmetics , lilly lashes and 7 others.

Ranked#4of 4
on usage

Used by 24 of 957 companies in this segment including независимый консультант по красоте компании мэри кэй (mary kay, мери кей) , MAC Cosmetics - Official Site and 7 others.

Most Used Search Advertising Vendors Among Cosmetics Companies
Browse all Search Advertising vendors
Ranked#1of 3
on usage

Used by 585 of 957 companies in this segment including Skin Creamery , Dermalogica and 7 others.

Ranked#2of 3
on usage

Used by 293 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#3of 3
on usage

Used by 44 of 957 companies in this segment including Dermalogica , As I Am and 7 others.

Most Used Social Media Advertising Vendors Among Cosmetics Companies
Browse all Social Media Advertising vendors
Ranked#1of 6
on usage

Used by 706 of 957 companies in this segment including Ultrasun , Skin Creamery and 7 others.

Ranked#2of 6
on usage

Used by 585 of 957 companies in this segment including Skin Creamery , Dermalogica and 7 others.

Ranked#3of 6
on usage

Used by 341 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#4of 6
on usage

Used by 146 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#5of 6
on usage

Used by 78 of 957 companies in this segment including Erno Laszlo , Specktra: The online community for beauty and 7 others.

Ranked#6of 6
on usage

Used by 16 of 957 companies in this segment including forever living products france (officiel) , lovelyskin.com and 7 others.

Most Used Social Media Management Vendors Among Cosmetics Companies
Browse all Social Media Management vendors
Ranked#1of 4
on usage

Used by 97 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

 
Ranked#2of 4
on usage

Used by 45 of 957 companies in this segment including Sunday Riley , OVME Aesthetics and 7 others.

Ranked#3of 4
on usage

Used by 22 of 957 companies in this segment including Althea Global , As I Am and 7 others.

Ranked#4of 4
on usage

Used by 12 of 957 companies in this segment including Dr. Brandt Skincare , Bella Lash Extensions and 7 others.

Most Used Tag Management Vendors Among Cosmetics Companies
Browse all Tag Management vendors
Ranked#1of 3
on usage

Used by 785 of 957 companies in this segment including Ultrasun , Space NK and 7 others.

Ranked#2of 3
on usage

Used by 14 of 957 companies in this segment including murad uk , MAC Cosmetics - Official Site and 7 others.

Ranked#3of 3
on usage

Used by 11 of 957 companies in this segment including Image Skincare Online , Fur and 7 others.

Most Used Television Advertising Vendors Among Cosmetics Companies
Browse all Television Advertising vendors
Ranked#1of 2
on usage

Used by 16 of 957 companies in this segment including Laura Geller Beauty , CLOVE + HALLOW and 7 others.

 
Ranked#2of 2
on usage

Used by 14 of 957 companies in this segment including OUAI , ZitSticka and 7 others.

Most Used User Session Recording Vendors Among Cosmetics Companies
Browse all User Session Recording vendors
Ranked#1of 5
on usage

Used by 239 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#2of 5
on usage

Used by 125 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#3of 5
on usage

Used by 37 of 957 companies in this segment including skoah , As I Am and 7 others.

Ranked#4of 5
on usage

Used by 26 of 957 companies in this segment including feelunique.com , nuface and 7 others.

Ranked#5of 5
on usage

Used by 10 of 957 companies in this segment including Dermalogica CA , parfumdreams and 7 others.

Most Used Video Creation Vendors Among Cosmetics Companies
Browse all Video Creation vendors
Ranked#1of 2
on usage

Used by 19 of 957 companies in this segment including Missha. ABLE CNC US Inc , Go-To Skin Care and 7 others.

Ranked#2of 2
on usage

Used by 17 of 957 companies in this segment including Skin Creamery , Dr. Brandt Skincare and 7 others.

Most Used Video Hosting Vendors Among Cosmetics Companies
Browse all Video Hosting vendors
Ranked#1of 5
on usage

Used by 171 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#2of 5
on usage

Used by 68 of 957 companies in this segment including Dermalogica , LXMI and 7 others.

Ranked#3of 5
on usage

Used by 19 of 957 companies in this segment including Missha. ABLE CNC US Inc , Go-To Skin Care and 7 others.

Ranked#4of 5
on usage

Used by 17 of 957 companies in this segment including Skin Creamery , Dr. Brandt Skincare and 7 others.

Ranked#5of 5
on usage

Used by 11 of 957 companies in this segment including Peppy Co US , byte® and 7 others.

Most Used Web & Mobile Analytics Vendors Among Cosmetics Companies
Browse all Web & Mobile Analytics vendors
Ranked#1of 9
on usage

Used by 792 of 957 companies in this segment including Space NK , Skin Creamery and 7 others.

Ranked#2of 9
on usage

Used by 239 of 957 companies in this segment including Dermalogica , Laura Geller Beauty and 7 others.

Ranked#3of 9
on usage

Used by 29 of 957 companies in this segment including Specktra: The online community for beauty , feelunique.com and 7 others.

Ranked#4of 9
on usage

Used by 26 of 957 companies in this segment including feelunique.com , nuface and 7 others.

 
Ranked#5of 9
on usage

Used by 24 of 957 companies in this segment including Cnd , Inveda and 7 others.

Ranked#6of 9
on usage

Used by 18 of 957 companies in this segment including Sugarlash PRO , bossy beauty and 7 others.

Most Used Webinar & Virtual Events Vendors Among Cosmetics Companies
Browse all Webinar & Virtual Events vendors
Ranked#1of 1
on usage

Used by 13 of 957 companies in this segment including Sunday Riley , 111SKIN and 7 others.

Most Used Website Builders Vendors Among Cosmetics Companies
Browse all Website Builders vendors
Ranked#1of 7
on usage

Used by 432 of 957 companies in this segment including Skin Creamery , Dermalogica and 7 others.

Ranked#2of 7
on usage

Used by 69 of 957 companies in this segment including Laura Geller Beauty , Glow Recipe and 7 others.

Ranked#3of 7
on usage

Used by 36 of 957 companies in this segment including Nudestix , Kopari Beauty and 7 others.

Ranked#4of 7
on usage

Used by 20 of 957 companies in this segment including SoulTree , Luis Bien and 7 others.

Ranked#5of 7
on usage

Used by 13 of 957 companies in this segment including Erno Laszlo , As I Am and 7 others.

Ranked#6of 7
on usage

Used by 10 of 957 companies in this segment including concept laboratories, inc , bossy beauty and 7 others.

Most Used Website Personalization Vendors Among Cosmetics Companies
Browse all Website Personalization vendors
Ranked#1of 5
on usage

Used by 94 of 957 companies in this segment including Laura Geller Beauty , Glow Recipe and 7 others.

 
Ranked#2of 5
on usage

Used by 18 of 957 companies in this segment including frends beauty , BH Cosmetics and 7 others.

Ranked#3of 5
on usage

Used by 14 of 957 companies in this segment including feelunique.com , PÜR | The Complexion Authority and 7 others.

Ranked#4of 5
on usage

Used by 12 of 957 companies in this segment including yves rocher central europe , murad uk and 7 others.

Ranked#5of 5
on usage

Used by 10 of 957 companies in this segment including Nudestix , MAC Cosmetics - Official Site and 7 others.