Demand Generation Web Technologies Used by Broadcast Media Companies

We are tracking 2029 companies in this segment. View the list of included companies at the bottom of this page.

Explore below to discover the top Demand Generation web technologies used by these companies as well as the vendors leading each category based on customer adoption in this segment.

Dive deeper by clicking into any category to identify top vendors in that category or click into a vendor to view more more details about that vendor including key technologies, customers, messaging, ad creative and many other attributes.

Top 10 Demand Generation Tools For Broadcast Media Companies

This section shows what tools are used the most by Broadcast Media companies. The percentage (%) shown reflects what share of the total segment uses that vendor.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Most Used VendorsAdoption
#1 Google Tag Manager
Used by 1660 / 2029 (81.81%) Broadcast Media companies
 
#2 Google Analytics
Used by 1563 / 2029 (77.03%) Broadcast Media companies
#3 Google Ads
Used by 1289 / 2029 (63.53%) Broadcast Media companies
 
#4 Facebook Ads
Used by 907 / 2029 (44.7%) Broadcast Media companies
#5 The Trade Desk
Used by 629 / 2029 (31.0%) Broadcast Media companies
#6 Verizon Media
Used by 571 / 2029 (28.14%) Broadcast Media companies
#7 LinkedIn Ads
Used by 480 / 2029 (23.66%) Broadcast Media companies
#8 Criteo
Used by 480 / 2029 (23.66%) Broadcast Media companies
#9 OpenX
Used by 473 / 2029 (23.31%) Broadcast Media companies
#10 Lotame
Used by 469 / 2029 (23.11%) Broadcast Media companies

Most Popular Demand Generation Tools for Broadcast Media Companies by Category

This section shows top Demand Generation vendors broken out by category based on Broadcast Media adoption.

Important Note: This usage data is based on the vendor being referenced in the customer's website code. If the vendor doesn't use any sort of tracking pixel, conversion pixel, javascript embed or cookie data, they likely won't show up in this list.

Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption across many other user segments.

Most Used Account-Based Marketing Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 117 of 2029 companies in this segment including WSMV Nashville , https://www.wdbj7.com and 7 others.

Most Used Affiliate Marketing Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 23 of 2029 companies in this segment including WISN , WCVB and 7 others.

Most Used CRM Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 77 of 2029 companies in this segment including free lance actor, producer, voice over artist , Miss Universe Organization and 7 others.

Most Used Competitive Intelligence Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 195 of 2029 companies in this segment including c-span , WETM - MyTwinTiers.com and 7 others.

Most Used Content Creation & Curation Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 70 of 2029 companies in this segment including WTOP , KNXV and 7 others.

Most Used Customer Data Platforms (CDPs) Vendors Among Broadcast Media Companies
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Ranked#1of 6
on usage

Used by 389 of 2029 companies in this segment including WSMV Nashville , Forbes México and 7 others.

Ranked#2of 6
on usage

Used by 208 of 2029 companies in this segment including https://www.nbc29.com , KNXV and 7 others.

Ranked#3of 6
on usage

Used by 103 of 2029 companies in this segment including WETM - MyTwinTiers.com , FOX 5 New York and 7 others.

Ranked#4of 6
on usage

Used by 78 of 2029 companies in this segment including WETM - MyTwinTiers.com , FOX 2 and 7 others.

Ranked#5of 6
on usage

Used by 66 of 2029 companies in this segment including Marca.com , United States Agency For Global Media and 7 others.

Ranked#6of 6
on usage

Used by 34 of 2029 companies in this segment including KRCR , kval-tv and 7 others.

Most Used Customer Service Vendors Among Broadcast Media Companies
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Ranked#1of 2
on usage

Used by 57 of 2029 companies in this segment including yesnetwork.com , cbn indonesia and 7 others.

Ranked#2of 2
on usage

Used by 30 of 2029 companies in this segment including KNXV , gallito luis and 7 others.

Most Used Data Management Vendors Among Broadcast Media Companies
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Ranked#1of 10
on usage

Used by 629 of 2029 companies in this segment including WSMV Nashville , c-span and 7 others.

Ranked#2of 10
on usage

Used by 469 of 2029 companies in this segment including WSMV Nashville , Forbes México and 7 others.

Ranked#3of 10
on usage

Used by 357 of 2029 companies in this segment including WSMV Nashville , FOX 5 New York and 7 others.

Ranked#4of 10
on usage

Used by 350 of 2029 companies in this segment including WSMV Nashville , Forbes México and 7 others.

Ranked#5of 10
on usage

Used by 313 of 2029 companies in this segment including WSMV Nashville , https://www.wdbj7.com and 7 others.

Ranked#6of 10
on usage

Used by 300 of 2029 companies in this segment including WSMV Nashville , Wisconsin Public Radio and 7 others.

Most Used Data Providers Vendors Among Broadcast Media Companies
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Ranked#1of 7
on usage

Used by 409 of 2029 companies in this segment including WSMV Nashville , Forbes México and 7 others.

Ranked#2of 7
on usage

Used by 378 of 2029 companies in this segment including WSMV Nashville , WETM - MyTwinTiers.com and 7 others.

Ranked#3of 7
on usage

Used by 73 of 2029 companies in this segment including FOX 5 New York , https://www.nbc29.com and 7 others.

Ranked#4of 7
on usage

Used by 64 of 2029 companies in this segment including Hvacportal , Gestión and 7 others.

Ranked#5of 7
on usage

Used by 38 of 2029 companies in this segment including yesnetwork.com , cbs news and 7 others.

Ranked#6of 7
on usage

Used by 28 of 2029 companies in this segment including 13newsnow.com , WFTV and 7 others.

Most Used Display & Programmatic Advertising Vendors Among Broadcast Media Companies
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Ranked#1of 56
on usage

Used by 1289 of 2029 companies in this segment including Sahara Rose , 100% noticias and 7 others.

Ranked#2of 56
on usage

Used by 907 of 2029 companies in this segment including Sahara Rose , diariofarma and 7 others.

Ranked#3of 56
on usage

Used by 571 of 2029 companies in this segment including WSMV Nashville , c-span and 7 others.

Ranked#4of 56
on usage

Used by 480 of 2029 companies in this segment including diariofarma , WSMV Nashville and 7 others.

Ranked#5of 56
on usage

Used by 480 of 2029 companies in this segment including WSMV Nashville , www.dha.com.tr and 7 others.

Ranked#6of 56
on usage

Used by 473 of 2029 companies in this segment including WSMV Nashville , correio da manhã and 7 others.

Most Used E-Commerce Carts Vendors Among Broadcast Media Companies
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Ranked#1of 2
on usage

Used by 59 of 2029 companies in this segment including mallorca zeitung , Cambio16 and 7 others.

Ranked#2of 2
on usage

Used by 26 of 2029 companies in this segment including recordsetter , RV Lifestyle and 7 others.

Most Used Email Marketing Vendors Among Broadcast Media Companies
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Ranked#1of 3
on usage

Used by 82 of 2029 companies in this segment including WETM - MyTwinTiers.com , WTOP and 7 others.

Ranked#2of 3
on usage

Used by 77 of 2029 companies in this segment including free lance actor, producer, voice over artist , Miss Universe Organization and 7 others.

Ranked#3of 3
on usage

Used by 59 of 2029 companies in this segment including The Chris Voss Show , CCMA and 7 others.

Most Used Event Management Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 70 of 2029 companies in this segment including FOX 2 , FOX21 News Colorado and 7 others.

Most Used Interactive Content Vendors Among Broadcast Media Companies
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Ranked#1of 4
on usage

Used by 60 of 2029 companies in this segment including WTOP , Capitol Broadcasting Company and 7 others.

Ranked#2of 4
on usage

Used by 36 of 2029 companies in this segment including 13newsnow.com , Bott Radio Network and 7 others.

Ranked#3of 4
on usage

Used by 32 of 2029 companies in this segment including ABC11 Raleigh-Durham , KNXV and 7 others.

Ranked#4of 4
on usage

Used by 22 of 2029 companies in this segment including correio da manhã , Insideradio.com and 7 others.

Most Used Link Management Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 24 of 2029 companies in this segment including NBC 7 San Diego , WBRZ and 7 others.

Most Used Marketing Attribution Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 168 of 2029 companies in this segment including WSMV Nashville , https://www.wdbj7.com and 7 others.

Most Used Marketing Automation Platform Vendors Among Broadcast Media Companies
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Ranked#1of 2
on usage

Used by 77 of 2029 companies in this segment including free lance actor, producer, voice over artist , Miss Universe Organization and 7 others.

Ranked#2of 2
on usage

Used by 59 of 2029 companies in this segment including The Chris Voss Show , CCMA and 7 others.

Most Used Native Advertising Vendors Among Broadcast Media Companies
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Ranked#1of 9
on usage

Used by 266 of 2029 companies in this segment including WSMV Nashville , www.dha.com.tr and 7 others.

Ranked#2of 9
on usage

Used by 145 of 2029 companies in this segment including WSMV Nashville , https://www.wdbj7.com and 7 others.

Ranked#3of 9
on usage

Used by 134 of 2029 companies in this segment including WETM - MyTwinTiers.com , FOX 2 and 7 others.

Ranked#4of 9
on usage

Used by 127 of 2029 companies in this segment including https://www.nbc29.com , Marca.com and 7 others.

Ranked#5of 9
on usage

Used by 115 of 2029 companies in this segment including Forbes México , https://www.wdbj7.com and 7 others.

Ranked#6of 9
on usage

Used by 115 of 2029 companies in this segment including KNXV , WISN and 7 others.

Most Used Payment Processing Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 45 of 2029 companies in this segment including ONE Championship – The Home Of Martial Arts , WFTV and 7 others.

Most Used Performance Monitoring Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 127 of 2029 companies in this segment including RNZ , Wisconsin Public Radio and 7 others.

Most Used Popup & Form Builders Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 35 of 2029 companies in this segment including KERA , Connecticut Public Broadcasting and 7 others.

Most Used Privacy & GDPR Vendors Among Broadcast Media Companies
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Ranked#1of 7
on usage

Used by 208 of 2029 companies in this segment including WETM - MyTwinTiers.com , MultiVu, a Cision company and 7 others.

Ranked#2of 7
on usage

Used by 156 of 2029 companies in this segment including WETM - MyTwinTiers.com , https://www.wdbj7.com and 7 others.

Ranked#3of 7
on usage

Used by 60 of 2029 companies in this segment including CCMA , Marca.com and 7 others.

Ranked#4of 7
on usage

Used by 48 of 2029 companies in this segment including Forbes México , ATB Digital and 7 others.

Ranked#5of 7
on usage

Used by 32 of 2029 companies in this segment including KRCR , Sinclair Broadcast Group, Inc. and 7 others.

Ranked#6of 7
on usage

Used by 28 of 2029 companies in this segment including genvid technologies inc. , IBC and 7 others.

Most Used Project Management Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 35 of 2029 companies in this segment including c-span , aja video systems and 7 others.

Most Used Push Notifications Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 212 of 2029 companies in this segment including c-span , WETM - MyTwinTiers.com and 7 others.

Most Used Search Advertising Vendors Among Broadcast Media Companies
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Ranked#1of 3
on usage

Used by 1289 of 2029 companies in this segment including Sahara Rose , 100% noticias and 7 others.

Ranked#2of 3
on usage

Used by 241 of 2029 companies in this segment including 100% noticias , https://www.nbc29.com and 7 others.

Ranked#3of 3
on usage

Used by 57 of 2029 companies in this segment including KRCR , kval-tv and 7 others.

Most Used Social Media Advertising Vendors Among Broadcast Media Companies
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Ranked#1of 5
on usage

Used by 1289 of 2029 companies in this segment including Sahara Rose , 100% noticias and 7 others.

Ranked#2of 5
on usage

Used by 907 of 2029 companies in this segment including Sahara Rose , diariofarma and 7 others.

Ranked#3of 5
on usage

Used by 480 of 2029 companies in this segment including diariofarma , WSMV Nashville and 7 others.

Ranked#4of 5
on usage

Used by 68 of 2029 companies in this segment including WSMV Nashville , ONE Championship – The Home Of Martial Arts and 7 others.

Ranked#5of 5
on usage

Used by 60 of 2029 companies in this segment including WISN , gallito luis and 7 others.

Most Used Social Media Management Vendors Among Broadcast Media Companies
Browse all Social Media Management vendors
Ranked#1of 4
on usage

Used by 404 of 2029 companies in this segment including diariofarma , c-span and 7 others.

 
Ranked#2of 4
on usage

Used by 211 of 2029 companies in this segment including c-span , WETM - MyTwinTiers.com and 7 others.

Ranked#3of 4
on usage

Used by 90 of 2029 companies in this segment including Corresponsables.com España , Willax TV and 7 others.

Ranked#4of 4
on usage

Used by 60 of 2029 companies in this segment including diariofarma , WBRU and 7 others.

Most Used Surveys Vendors Among Broadcast Media Companies
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Ranked#1of 2
on usage

Used by 32 of 2029 companies in this segment including ABC11 Raleigh-Durham , KNXV and 7 others.

Ranked#2of 2
on usage

Used by 22 of 2029 companies in this segment including correio da manhã , Insideradio.com and 7 others.

Most Used Tag Management Vendors Among Broadcast Media Companies
Browse all Tag Management vendors
Ranked#1of 3
on usage

Used by 1660 of 2029 companies in this segment including Sahara Rose , 100% noticias and 7 others.

Ranked#2of 3
on usage

Used by 103 of 2029 companies in this segment including WETM - MyTwinTiers.com , FOX 5 New York and 7 others.

Ranked#3of 3
on usage

Used by 66 of 2029 companies in this segment including Marca.com , United States Agency For Global Media and 7 others.

Most Used Television Advertising Vendors Among Broadcast Media Companies
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Ranked#1of 3
on usage

Used by 263 of 2029 companies in this segment including WETM - MyTwinTiers.com , Forbes México and 7 others.

Ranked#2of 3
on usage

Used by 168 of 2029 companies in this segment including WSMV Nashville , https://www.wdbj7.com and 7 others.

 
Ranked#3of 3
on usage

Used by 89 of 2029 companies in this segment including ONE Championship – The Home Of Martial Arts , Endemol Shine North America and 7 others.

Most Used User Session Recording Vendors Among Broadcast Media Companies
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Ranked#1of 3
on usage

Used by 152 of 2029 companies in this segment including c-span , Marca.com and 7 others.

Ranked#2of 3
on usage

Used by 120 of 2029 companies in this segment including 100% noticias , Marca.com and 7 others.

Ranked#3of 3
on usage

Used by 34 of 2029 companies in this segment including Marca.com , Voice of America - English and 7 others.

Most Used Video Creation Vendors Among Broadcast Media Companies
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Ranked#1of 1
on usage

Used by 125 of 2029 companies in this segment including WSMV Nashville , https://www.wdbj7.com and 7 others.

Most Used Video Hosting Vendors Among Broadcast Media Companies
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Ranked#1of 9
on usage

Used by 437 of 2029 companies in this segment including 100% noticias , diariofarma and 7 others.

Ranked#2of 9
on usage

Used by 125 of 2029 companies in this segment including WSMV Nashville , https://www.wdbj7.com and 7 others.

Ranked#3of 9
on usage

Used by 106 of 2029 companies in this segment including c-span , CCMA and 7 others.

Ranked#4of 9
on usage

Used by 71 of 2029 companies in this segment including wtiu-tv (pbs) , MultiVu, a Cision company and 7 others.

Ranked#5of 9
on usage

Used by 63 of 2029 companies in this segment including El Norte de Castilla , bloomberght and 7 others.

Ranked#6of 9
on usage

Used by 56 of 2029 companies in this segment including KRCR , kval-tv and 7 others.

Most Used Visitor Tracking Vendors Among Broadcast Media Companies
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Ranked#1of 2
on usage

Used by 108 of 2029 companies in this segment including KNXV , WISN and 7 others.

Ranked#2of 2
on usage

Used by 38 of 2029 companies in this segment including yesnetwork.com , cbs news and 7 others.

Most Used Web & Mobile Analytics Vendors Among Broadcast Media Companies
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Ranked#1of 5
on usage

Used by 1563 of 2029 companies in this segment including Sahara Rose , 100% noticias and 7 others.

Ranked#2of 5
on usage

Used by 465 of 2029 companies in this segment including WSMV Nashville , c-span and 7 others.

 
Ranked#3of 5
on usage

Used by 195 of 2029 companies in this segment including c-span , WETM - MyTwinTiers.com and 7 others.

Ranked#4of 5
on usage

Used by 152 of 2029 companies in this segment including c-span , Marca.com and 7 others.

Ranked#5of 5
on usage

Used by 151 of 2029 companies in this segment including WETM - MyTwinTiers.com , FOX 5 New York and 7 others.

Most Used Website Builders Vendors Among Broadcast Media Companies
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Ranked#1of 2
on usage

Used by 357 of 2029 companies in this segment including 100% noticias , WSMV Nashville and 7 others.

Ranked#2of 2
on usage

Used by 26 of 2029 companies in this segment including recordsetter , RV Lifestyle and 7 others.

Most Used Website Personalization Vendors Among Broadcast Media Companies
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Ranked#1of 2
on usage

Used by 63 of 2029 companies in this segment including 100% noticias , www.dha.com.tr and 7 others.

Ranked#2of 2
on usage

Used by 44 of 2029 companies in this segment including Marca.com , El Norte de Castilla and 7 others.