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Television Advertising Vendors

Television Advertising is one of the least competitive categories within Demand Generation. We're tracking 8 vendors in this category.

Curious how SiteScore scores are calculated?

Learn About SiteScore Scores

SiteScore scores are based on objective metrics gathered from a number of sources, including:

  • "Alexa" metrics reflect vendor website visits. Higher rankings here typically correlate with a greater volume of website visits compared to their peers.
  • "Majestic" metrics reflect vendor website link volumes. Higher rankings here typically correlate with greater authority or trust of the vendor compared to their peers who may have fewer links pointing to their website.
  • "Umbrella" metrics reflect overall internet traffic to the vendor's primary domain. This type of ranking can reflect internet traffic from API calls, SaaS services, mobile applications or other types of traffic in addition to website visits.
  • "Tranco" metrics blend Alexa, Majestic and Umbrella metrics to provide a more consistent and less volatile reflection of website rank. Higher rankings often reflect an overall greater amount of website visits, internet traffic and website links versus peers.

Once these scores are calculated for the vendor, we compare these scores to all other vendors in that given category, to provide a relative score of that vendor on a scale of 1 to 100, with 100/100 representing those vendors that are in the highest scores within their category.

Top Television Advertising Vendors
iSpot.tv
Rank #1 of 7
Score 100/100

iSpot.tv

Justify and optimize TV advertising investments with fast, accurate, actionable cross-screen measurement and attribution you can trust.

Customer List Available (584 Customers)  

Scoring Components

Tranco: 100/100

Alexa: 100/100

Majestic: 100/100

Umbrella: 100/100

View Details
Samba TV
Rank #2 of 7
Score 84/100

Samba TV

We are the Heartbeat of Television. Data that Powers TV Innovation.

Customer List Available (444 Customers)   Advertising Insights Available

Scoring Components

Tranco: 84/100

Alexa: 75/100

Majestic: 84/100

Umbrella: 80/100

View Details
Tvsquared
Rank #3 of 7
Score 67/100

Tvsquared

With trusted, independent attribution and partnerships with DSPs, publishers, advertisers and MVPDs, TVSquared measures the effectiveness of TV advertising through an infinitely scalable platform for linear, addressable and OTT/CTV.

Customer List Available (1183 Customers)  

Scoring Components

Tranco: 67/100

Alexa: 1/100

Majestic: 67/100

Umbrella: 61/100

View Details
Alphonso
Rank #4 of 7
Score 50/100

Alphonso

LG Ads combines cross-screen TV and video inventory with actionable linear and streaming TV analytics into a simple, unified platform

Customer List Available (28 Customers)  

Scoring Components

Tranco: 50/100

Alexa: 50/100

Majestic: 50/100

Umbrella: 40/100

View Details
Cadent Network
Rank #5 of 7
Score 34/100

Cadent Network

Find and connect with television audiences

Scoring Components

Tranco: 17/100

Alexa: 25/100

Majestic: 1/100

Umbrella: 20/100

View Details
4INFO
Rank #6 of 7
Score 17/100

4INFO

Find and connect with television audiences

Advertising Insights Available

Scoring Components

Tranco: 34/100

Alexa: Unavailable

Majestic: 17/100

Umbrella: 1/100

View Details
Simulmedia
Rank #7 of 7
Score 1/100

Simulmedia

Scoring Components

Tranco: 1/100

Alexa: Unavailable

Majestic: 34/100

Umbrella: Unavailable

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Other Tracked, but Unscored Vendors in Television Advertising

These vendors are categorized as Television Advertising providers in our system, but are missing one or more tracking metrics so they cannot be accurately scored alongside their peers.

Unscored vendors can claim their listing for free to complete the missing elements and move into the scored list.

Nielsen

Nielsen

Nielsen shapes the world’s media and content for all people by connecting across devices to understand the audience and their perspectives.

Customer List Available (12582 Customers)   Advertising Insights Available

Scoring Components

Tranco: Unavailable

Alexa: Unavailable

Majestic: Unavailable

Umbrella: Unavailable

View Details