Link Management Vendors

Link Management is one of the least competitive categories within Demand Generation. We're tracking 12 vendors in this category.

Curious how SiteScore scores are calculated?

Learn About SiteScore Scores

SiteScore scores are based on objective metrics gathered from a number of sources, including:

  • "Alexa" metrics reflect vendor website visits. Higher rankings here typically correlate with a greater volume of website visits compared to their peers.
  • "Majestic" metrics reflect vendor website link volumes. Higher rankings here typically correlate with greater authority or trust of the vendor compared to their peers who may have fewer links pointing to their website.
  • "Umbrella" metrics reflect overall internet traffic to the vendor's primary domain. This type of ranking can reflect internet traffic from API calls, SaaS services, mobile applications or other types of traffic in addition to website visits.
  • "Tranco" metrics blend Alexa, Majestic and Umbrella metrics to provide a more consistent and less volatile reflection of website rank. Higher rankings often reflect an overall greater amount of website visits, internet traffic and website links versus peers.

Once these scores are calculated for the vendor, we compare these scores to all other vendors in that given category, to provide a relative score of that vendor on a scale of 1 to 100, with 100/100 representing those vendors that are in the highest scores within their category.

Top Link Management Vendors
Bitly
Rank #1 of 12
Score 100/100

Bitly

Shorten, create and share trusted, powerful links for your business. Bitly's url and link shortener helps you with industry-leading features like custom domains, branded link and link redirects.

Customer List Available (1 Customers)   Advertising Insights Available

Scoring Components

Tranco: 100/100

Alexa: 100/100

Majestic: 100/100

Umbrella: 40/100

Branch
Rank #2 of 12
Score 91/100

Branch

The gold standard in mobile growth. Branch's deep linking and mobile attribution helps you build great user experiences and measure your users' journeys.

Customer List Available (1169 Customers)  

Scoring Components

Tranco: 91/100

Alexa: 58/100

Majestic: 50/100

Umbrella: 100/100

Geniuslink
Rank #3 of 12
Score 82/100

Geniuslink

Geniuslink is the world’s most intelligent URL shortener. Create links that dynamically route users to different destinations based off their devices, operating systems, countries, and even date of click.

Customer List Available (64 Customers)   Advertising Insights Available

Scoring Components

Tranco: 73/100

Alexa: 72/100

Majestic: 84/100

Umbrella: 60/100

Kochava
Rank #4 of 12
Score 73/100

Kochava

Kochava ist der Branchenführer für die Zuordnung mobiler Apps und die Analyse mobiler Apps. Unterstützung bei der Erzielung eines messbaren Wachstums durch Forschung zur Akquisition mobiler Benutzer.

Customer List Available (31 Customers)  

Scoring Components

Tranco: 82/100

Alexa: 43/100

Majestic: 34/100

Umbrella: 80/100

Rebrandly
Rank #5 of 12
Score 64/100

Rebrandly

URL Shortener with custom domains. Shorten, brand and track URLs with the industry-leading link management platform. Free to try. API, Short URL, Custom Domains.

Scoring Components

Tranco: 64/100

Alexa: 86/100

Majestic: 67/100

Umbrella: 1/100

Sniply
Rank #6 of 12
Score 50/100

Sniply

Shorten your links and overlay your own custom message onto any piece of content and include a call-to-action with every link you share.

Scoring Components

Tranco: 46/100

Alexa: 29/100

Majestic: 17/100

Umbrella: Unavailable

ZapBUZZ
Rank #7 of 12
Score 50/100

ZapBUZZ

Zap.BUZZ: Smart solution for your business. Best url shortener in the market. Get premium results from zap buzz.

Customer List Available (16 Customers)  

Scoring Components

Tranco: 55/100

Alexa: 15/100

Majestic: Unavailable

Umbrella: 20/100

Clkim
Rank #8 of 12
Score 37/100
Scoring Components

Tranco: 37/100

Alexa: 1/100

Majestic: 1/100

Umbrella: Unavailable

PureOxygenLabs
Rank #9 of 12
Score 28/100

PureOxygenLabs

SDKs and APIs can be a painful part of the mobile deep linking equation. URLgenius can optimize app deep linking without SDKs. Retailers and other companies are using URLgenius to capitalize on mobile moments to increase mobile app engagement. [tw-parallax image= opacity=0 bgcolor=#F5F5F5 ] URLgenius Mobile App Deep Linking [tw-column width=one-half] URLgenius is a cloud-based enterprise deep linking platform designed for marketers and agencies. No SDKs, APIs or IT resources needed, URLgenius empowers marketers to control when a link ...

Scoring Components

Tranco: 28/100

Alexa: Unavailable

Majestic: Unavailable

Umbrella: Unavailable

LinkPatrol
Rank #10 of 12
Score 19/100

LinkPatrol

You could painstakingly examine each link in each post... and decide to ???take action on the links... one at a time. Or, you can use LinkPatrol.

Scoring Components

Tranco: 19/100

Alexa: Unavailable

Majestic: Unavailable

Umbrella: Unavailable

RetargetLinks
Rank #11 of 12
Score 10/100

RetargetLinks

Retarget anyone that clicks on your links. Drag and drop your ads into the RetargetLinks platform and we will show them to everyone that clicks on your link.

Scoring Components

Tranco: 10/100

Alexa: Unavailable

Majestic: Unavailable

Umbrella: Unavailable

Splitter
Rank #12 of 12
Score 1/100

Splitter

Makes marketing more efficient through intelligent and easy-to-use automated targeting.

Scoring Components

Tranco: 1/100

Alexa: Unavailable

Majestic: Unavailable

Umbrella: Unavailable