Nielsen Customer Insights

Company Description:

A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.

Connect with Nielsen

Industry: Information Services

Location: New York, New York, United States

Employees: 10001+

Founded: 1923

* Company data provided by People Data Labs

Nielsen Customer Profile

Nielsen Customer Growth Rate

Nielsen has 19697 customers in our database. View their customer count and growth rate over time in the chart below.

Sample Size: 19697

* Last Updated: 2024-05-14 00:01:20 UTC

Nielsen Customer List

Download a CSV of Nielsen's customer list of 19697 customers.

We capture this data based on javascript, cookies, tracking pixels and other references on the customer website that we've matched back to Nielsen.

Nielsen Customer List Preview

Customer Name	Overall Traffic Rank	City	Country	Founded	Industry	Employees
DigiCert	44	Lehi	United States	2003	Computer & Network Security	1001-5000
Spotify	58	Stockholm	Sweden	2006	Music	1001-5000
WordPress.com	64	London	United Kingdom		Non-Profit Organization Management	1001-5000
Samsung us	133		South Korea	1938	Consumer Electronics	10001+
HP Inc.	201	Palo Alto	United States		Information Technology And Services	10001+
bbc news	202	London	United Kingdom	1922	Broadcast Media	10001+
Cisco	210	San Jose	United States	1984	Computer Networking	10001+
Twitch	217	San Francisco	United States	2007	Internet	1001-5000
NGINX	222	San Francisco	United States	2011	Information Technology And Services	201-500
the washington post	252	Washington	United States	1877	Media Production	1001-5000

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Nielsen Customers by Employee Count

Employee Count	% of Customers	# of Customers
51-200 employees	23%	2414
11-50 employees	21%	2233
201-500 employees	14%	1520
1-10 employees	12%	1302
1001-5000 employees	12%	1257
501-1000 employees	8%	903
10001+ employees	3%	330
5001-10000 employees	2%	253
2-10 employees	0%	9

Sample Size: 10221 Nielsen customers with Employee Count data

Nielsen Customers by Country (HQ)

Country (HQ)	% of Customers	# of Customers
United States	87%	8235
Canada	3%	320
United Kingdom	2%	212
Australia	1%	180
Italy	1%	119
Spain	0%	69
India	0%	64
Indonesia	0%	47
Germany	0%	42
Other	0%	85

Sample Size: 9373 Nielsen customers with Country (HQ) data

Nielsen Customers by Industry

Industry	% of Customers	# of Customers
Higher Education	20%	771
Hospital & Health Care	12%	481
Non-Profit Organization Management	11%	421
Newspapers	9%	356
Broadcast Media	9%	336
Retail	8%	330
Publishing	8%	315
Banking	8%	309
Financial Services	7%	268
Other	3%	133

Sample Size: 3720 Nielsen customers with Industry data

Nielsen Ad Library

Understand how Nielsen advertises and key messaging by viewing the advertisements below that they are running across the web. Hover or click any image to see a larger version of that creative.

Nielsen Ad

First Seen: 2022-08-12

Last Seen: 2022-08-22

Times Seen: 1

Nielsen Ad

First Seen: 2022-08-12

Last Seen: 2022-08-22

Times Seen: 1

Nielsen Ad

First Seen: 2022-09-03

Last Seen: 2022-09-03

Times Seen: 1

Our Ad Library lets you view all 27 Nielsen ads and search their ad library by keyword.

Search Nielsen online ads in our Ad Library

Nielsen Competitive Profile

Nielsen compared to other Television Advertising companies

Nielsen Customer Growth vs. other Television Advertising Vendors

For comparison, we've added customer growth rates for the most widely used vendors in the Television Advertising category - alongside Nielsen.

* Additions and Removals reflect additions and removals of domains associated with the vendor. Signficant changes to implementation for a vendor can cause that change to be reflected as a gain or loss of that customer.

Closest Television Advertising Competitors to Nielsen

We're tracking 15 vendors in the Television Advertising category.

Nielsen is currently scored #1 in the Television Advertising category, versus their competitors.

The top Television Advertising vendors that we are tracking are Nielsen, iSpot.tv and MNTN.

Explore all vendors in the Television Advertising category »

Name	Overall Score	Customer Count Score	Overall Traffic Score	Website Visits Score	DNS Traffic Score	Inbound Links Score
Nielsen	100/100	89/100	62/100	100/100	59/100	100/100
iSpot.tv	93/100	45/100	77/100	90/100	100/100	93/100
MNTN	86/100	56/100	70/100	80/100	75/100	77/100
Tvsquared	79/100	67/100	85/100	50/100	92/100	47/100
Samba TV	79/100	23/100	93/100	60/100	84/100	85/100
Alphonso	65/100	--	100/100	10/100	67/100	31/100