USA TODAY Website Insights

Company Description:

USA TODAY delivers current local and national news, sports, entertainment, finance, technology, and more through award-winning journalism, photos, videos and VR.

Company Tags:

Top 1000 Sites - United States Top 10000 Sites - United States Top 100,000 Sites - United States North America - 100+ Employees Newspapers

Industry: Newspapers
Location: Mclean, Virginia, United States
Employees: 1001-5000
Founded: 1982
* Company data provided by People Data Labs

Site Statistics

Tranco Rank
320 / 6000000 * last update: Sep 24, 2022
Alexa Rank
792 / 1000000 * last update: Jan 11, 2023
Majestic Rank
134 / 1000000 * last update: Sep 25, 2022
Umbrella Rank
12168 / 1000000 * last update: Jun 19, 2022

USA TODAY Tech Stack

This section shows USA TODAY's tech stack. Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption metrics.

USA TODAY uses Salesforce Audience Studio, and Tapad for Customer Data Platforms (CDPs).
USA TODAY uses AdForm, Adobe Audience Manager, Eyeota, Oracle DMP, Salesforce Audience Studio,, and The Trade Desk for Data Management.
USA TODAY uses TowerData for Data Providers.
USA TODAY uses AdKernel, Adobe Advertising Cloud, Amobee, BeesWax, Bidswitch, Centro, Criteo, Facebook Ads, Google Ads, Improve Digital, IndexExchange, MediaMath, OpenX, PubMatic, RhythmOne, Rubicon Project, Sonobi, StackAdapt, Teads, TripleLift, and Verizon Media for Display & Programmatic Advertising.
USA TODAY uses Taboola for Native Advertising.
USA TODAY uses New Relic for Performance Monitoring.
USA TODAY uses CookieLaw, and OneTrust for Privacy & GDPR.
USA TODAY uses jQuery, and Rubicon Project for Project Management.
USA TODAY uses Bing Ads, and Google Ads for Search Advertising.
USA TODAY uses Facebook Ads, Google Ads, and Snapchat for Social Media Advertising.
USA TODAY uses AddThis, and Twitter for Social Media Management.
USA TODAY uses Google Tag Manager for Tag Management.
USA TODAY uses Nielsen for Television Advertising.
USA TODAY uses Google Analytics, and Quantcast for Web & Mobile Analytics.
USA TODAY uses Roku for Webinar & Virtual Events.
USA TODAY also uses Acuity, Adelphic, AdTheorent, Advangelists, Amazon Ads, Appier, between exchange, BidTheatre, Big Village, Compulse, DeepIntent, DigitalOcean, Fastly, Fifty, Google, GumGum, Impact, LiveIntent, LiveRamp, Merkle, Narrative, Neustar , ownerIQ,, PLAYGROUND XYZ,, Recurly, Reset Digital, Salesforce Marketing Cloud, Samsung Ads, ScorecardResearch, Scroll, Skai, Sovrn, Synacor, Tribal Fusion, TRUSTX, Upwave, Valassis, Zemanta, and Zeta Global on their website.
* USA TODAY technographic data was gathered by SiteScore analyzing and related pages.

USA TODAY Tech Stack Changes Over Time

This section shows how USA TODAY's tech stack has changed over time. Click any vendor to learn more about that company.

USA TODAY Ad Library Preview

Understand how USA TODAY advertises and key messaging by viewing the advertisements below that they are running across the web. Hover or click any image to see a larger version of that creative.


First Seen: 2023-01-16  

Last Seen: 2023-01-16  

Times Seen: 1


First Seen: 2023-02-01  

Last Seen: 2023-02-03  

Times Seen: 2