The Southern Company Website Insights

Company Description:

We’ve made our name as a leading producer of clean, safe, reliable and affordable energy, and we approach each day as a vital step in building the future of energy.

Company Tags:

Fortune 1000 Energy Top 10000 Sites - United States Top 100,000 Sites - United States North America - 100+ Employees Utilities

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Industry: Utilities
Location: Atlanta, Georgia, United States
Employees: 10001+
Founded: 1912
* Company data provided by People Data Labs

Site Statistics

Tranco Rank
26909 / 6000000 * last update: Sep 24, 2022
Alexa Rank
22538 / 1000000 * last update: Sep 29, 2022
Majestic Rank
46505 / 1000000 * last update: Sep 25, 2022
Umbrella Rank
186027 / 1000000 * last update: Jun 19, 2022

The Southern Company Tech Stack

This section shows The Southern Company's tech stack. Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption metrics.


The Southern Company uses Tapad for Customer Data Platforms (CDPs).
The Southern Company uses Facebook Ads, Google Ads, and LinkedIn Ads for Display & Programmatic Advertising.
The Southern Company uses New Relic for Performance Monitoring.
The Southern Company uses Bing Ads, and Google Ads for Search Advertising.
The Southern Company uses Facebook Ads, Google Ads, and LinkedIn Ads for Social Media Advertising.
The Southern Company uses Google Tag Manager for Tag Management.
The Southern Company uses Hotjar , and Microsoft Clarity for User Session Recording.
The Southern Company uses YouTube for Video Hosting.
The Southern Company uses Adobe, Google Analytics, Hotjar , and Quantcast for Web & Mobile Analytics.
The Southern Company also uses Adobe Analytics, Google, Podsights, and Q4 on their website.
* The Southern Company technographic data was gathered by SiteScore analyzing http://www.southerncompany.com and related pages.

The Southern Company Tech Stack Changes Over Time

This section shows how The Southern Company's tech stack has changed over time. Click any vendor to learn more about that company.