Party City Holdco Inc.

With over 850 locations across the U.S., Party City is America's largest specialty party retailer. Our superstores are one-stop party shops with an unmatched quantity, selection, and variety of party supplies. This includes over 100 birthday themes for kids and adults; hundreds of balloons and pinatas; 21 solid color tableware lines; party favors, accessories, and decorations for dozens of theme parties; and tableware, costumes, and decorations for every major U.S. holiday, especially Halloween.


Industry: Retail
Location: Rockaway, New Jersey, United States
Employees: 10001+
Founded: 1986
* Company data provided by People Data Labs

Site Statistics

Tranco Rank
11453 / 6000000 * last update: Jan 24, 2022
Alexa Rank
45079 / 1000000 * last update: Nov 29, 2021
Majestic Rank
14016 / 1000000 * last update: Nov 29, 2021
Umbrella Rank
64247 / 1000000 * last update: Nov 29, 2021

Technology used by Party City Holdco Inc.

This section shows Party City Holdco Inc.'s tech stack. Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption metrics.


Who does Party City Holdco Inc. use for CRM ?
Party City Holdco Inc. uses Salesforce for CRM.

Who does Party City Holdco Inc. use for Customer Data Platforms (CDPs) ?
Party City Holdco Inc. uses Salesforce Audience Studio , Tapad , and Tealium for Customer Data Platforms (CDPs).

Who does Party City Holdco Inc. use for Data Management ?
Party City Holdco Inc. uses Adobe Audience Manager , and Salesforce Audience Studio for Data Management.

Who does Party City Holdco Inc. use for Display & Programmatic Advertising ?
Party City Holdco Inc. uses Adobe Advertising Cloud , Facebook Ads , Google Ads , and Verizon Media for Display & Programmatic Advertising.

Who does Party City Holdco Inc. use for Interactive Content ?
Party City Holdco Inc. uses MovableInk for Interactive Content.

Who does Party City Holdco Inc. use for Performance Monitoring ?
Party City Holdco Inc. uses New Relic for Performance Monitoring.

Who does Party City Holdco Inc. use for Privacy & GDPR ?
Party City Holdco Inc. uses CookieLaw for Privacy & GDPR.

Who does Party City Holdco Inc. use for Project Management ?
Party City Holdco Inc. uses jQuery for Project Management.

Who does Party City Holdco Inc. use for Search Advertising ?
Party City Holdco Inc. uses Google Ads for Search Advertising.

Who does Party City Holdco Inc. use for Social Media Advertising ?
Party City Holdco Inc. uses Facebook Ads , Google Ads , Pinterest Business , and Snapchat for Social Media Advertising.

Who does Party City Holdco Inc. use for Tag Management ?
Party City Holdco Inc. uses Google Tag Manager , and Tealium for Tag Management.

Who does Party City Holdco Inc. use for Web & Mobile Analytics ?
Party City Holdco Inc. uses Google Analytics for Web & Mobile Analytics.

What other technologies does Party City Holdco Inc. use on their website?
Party City Holdco Inc. also uses Attentive , Cloudflare , Curalate , Google , Increasingly , Mapbox , Q4 , Salesforce Commerce Cloud , Salesforce Marketing Cloud , TrustedSite , and Yottaa on their website.

This section shows how Party City Holdco Inc.'s tech stack has changed over time. Click any vendor to learn more about that company.

DateChange
Aug. 6, 2021, 8:48 a.m. Tech Stack Tracking Initialized on Domain: http://www.partycity.com
Aug. 12, 2021, 12:03 a.m. Technology Added: TrustedSite (trustedsite.com)

* Websites may load certain code elements dynamically, based on cookie state, active campaigns or other settings. This can cause vendors to be added or removed to this list intermittently.

* Party City Holdco Inc. technographic data was gathered by SiteScore analyzing http://www.partycity.com and related pages.