the Guardian

Latest US news, world news, sports, business, opinion, analysis and reviews from the Guardian, the world's leading liberal voice


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Site Statistics

Tranco Rank
84 / 6000000 * last update: Jan 24, 2022
Alexa Rank
169 / 1000000 * last update: Nov 29, 2021
Majestic Rank
64 / 1000000 * last update: Nov 28, 2021
Umbrella Rank
5121 / 1000000 * last update: Nov 29, 2021

Technology used by the Guardian

This section shows the Guardian's tech stack. Click any category title to see all vendors in that category, ranked by SiteScore rank as well as adoption metrics.


Who does the Guardian use for Customer Data Platforms (CDPs) ?
the Guardian uses Salesforce Audience Studio , and Tapad for Customer Data Platforms (CDPs).

Who does the Guardian use for Data Management ?
the Guardian uses AdForm , Adobe Audience Manager , Oracle DMP , Salesforce Audience Studio , Simpli.fi , and The Trade Desk for Data Management.

Who does the Guardian use for Data Providers ?
the Guardian uses TowerData for Data Providers.


Who does the Guardian use for Email Marketing ?
the Guardian uses Pardot for Email Marketing.

Who does the Guardian use for Interactive Content ?
the Guardian uses Gravity Forms for Interactive Content.

Who does the Guardian use for Marketing Automation Platform ?
the Guardian uses Pardot for Marketing Automation Platform.

Who does the Guardian use for Native Advertising ?
the Guardian uses Bidtellect for Native Advertising.

Who does the Guardian use for Project Management ?
the Guardian uses jQuery for Project Management.

Who does the Guardian use for Search Advertising ?
the Guardian uses Bing Ads , and Google Ads for Search Advertising.

Who does the Guardian use for Social Media Advertising ?
the Guardian uses Facebook Ads , Google Ads , and LinkedIn Ads for Social Media Advertising.

Who does the Guardian use for Social Media Management ?
the Guardian uses Twitter for Social Media Management.

Who does the Guardian use for Tag Management ?
the Guardian uses Google Tag Manager for Tag Management.

Who does the Guardian use for Television Advertising ?
the Guardian uses Nielsen for Television Advertising.

Who does the Guardian use for Video Hosting ?
the Guardian uses Vimeo , and YouTube for Video Hosting.

Who does the Guardian use for Web & Mobile Analytics ?
the Guardian uses Google Analytics for Web & Mobile Analytics.

Who does the Guardian use for Webinar & Virtual Events ?
the Guardian uses Roku for Webinar & Virtual Events.

What other technologies does the Guardian use on their website?

This section shows how the Guardian's tech stack has changed over time. Click any vendor to learn more about that company.

DateChange
Aug. 6, 2021, 12:05 p.m. Tech Stack Tracking Initialized on Domain: https://theguardian.com
March 31, 2022, 2:50 a.m. Technology Added: Roku (w55c.net)
March 31, 2022, 2:50 a.m. Technology Added: Zeta Global (rfihub.com)
March 31, 2022, 2:50 a.m. Technology Added: Smadex (smadex.com) * Has since been removed - not currently active
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: RhythmOne (1rx.io)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: AdTheorent (adentifi.com)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: AdKernel (adkernel.com) * Has since been readded - currently active
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: Neustar (agkn.com)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: DeepIntent (deepintent.com) * Has since been readded - currently active
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: E – Volution (e-volution.ai)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: Fifty (fiftyt.com)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: GumGum (gumgum.com)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: Valassis (mxptint.net)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: Narrative (narrative.io)
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: ownerIQ (owneriq.net) * Has since been readded - currently active
March 31, 2022, 2:50 a.m. Technology Removed Site Wide: Yieldmo (yieldmo.com)
May 12, 2022, 10:08 p.m. Technology Added: Teads (teads.tv)
May 12, 2022, 10:08 p.m. Technology Added: LoopMe (loopme.me)
May 12, 2022, 10:08 p.m. Technology Added: OpenX (openx.net)
May 12, 2022, 10:08 p.m. Technology Added: Adobe Audience Manager (demdex.net)
May 12, 2022, 10:08 p.m. Technology Added: Improve Digital (360yield.com)
May 12, 2022, 10:08 p.m. Technology Removed Site Wide: Epsilon (dotomi.com)
May 12, 2022, 10:08 p.m. Technology Removed Site Wide: Quantcast (quantserve.com)
May 12, 2022, 10:08 p.m. Technology Removed Site Wide: Smadex (smadex.com)

* Websites may load certain code elements dynamically, based on cookie state, active campaigns or other settings. This can cause vendors to be added or removed to this list intermittently.

* the Guardian technographic data was gathered by SiteScore analyzing https://theguardian.com and related pages.